Association Events

Put yourself in the shoes of an event invitee. You've just heard about an event—an industry tradeshow, association seminar, user conference, etc.—that you really want to attend. You go to the event website to register, only to be met with a simple message: "This event is closed."

How frustrating! It's bad enough that the event is closed, but a message like these really closes the door completely to your potential attendees. What if someone wants to know if you'll be having a similar event next year (because they'd attend)? What if someone wants to be included in your event marketing so they'll be ahead of the game for similar events in the upcoming months? A simple "This event is closed" message doesn't give them any where to turn.

When you build an event with Cvent, it's easy to edit your "Event closed" message with more specific information. Include the planner's name and email as a contact, or provide specific instructions for those who would still like to register. You could even direct visitors to your events calendar so that they can sign up for future events. Don't close the door completely on interested guests!