Association Tips

Event Horror Stories: I Know What You Planned Last Summer!

This week, the focus of our terrible tale is Stacey the event planner, who flirted with danger by perilously ignoring a critical step during her post-event activities. When the phone rings, her planning life begins to unravel amidst a torrent of taunts and complaints that leave her shaken…until more

Event Horror Stories: Onsite Terrors with the Terrible Twins

The horrors facing our event planner Jenny are about to get even creepier. A simple turn down the wrong hallway at her conference means facing a terrifying force that she can’t escape easily: While you might not experience such an unnerving encounter with your attendees, you’ll likely get more

What You Missed at Smart Monday #imex15

On Monday, the day before IMEX America 2015 began with 2 keynotes 4 half day "deep dives" about thirty 1 - 1 1/2 hour concurrent sessions The full day of educational content was presented through Smart Monday, powered by MPI, followed a breakfast for hosted buyers that was sponsored by Park City, more

2nd Annual Event Horror Story Fest: New Nightmares

It’s all starts like an eerie dream that quickly turns dark, then a relentless feeling of fear and dread overcomes you. That’s right, it’s that time of year again, a time to share our frightening tales of events gone horribly wrong. So turn out the lights, cuddle up with your laptop and more

Designing Multi-Generational Meetings and Conferences

It is important to design conferences and learning programs with the recognition that participants may be in various phases of their careers and lives. An emerging professional is not going to have the same needs as someone who is nearing retirement. Employees with young children won't have the more

North America Association Planners Say Yes to Middle East Meetings

The Middle East region is the fastest-growing international association market according to the International Congress & Convention Association. Yet with the bulk of bookings coming from Europe and Asia-based associations to enjoy the region’s central geographic location, modern infrastructure, more

Planner Pro Tips: 9 Ways to Make the Most out of Photo Booths

Planners know photo booths can be a big hit with attendees. Who doesn’t love a photo-op with co-workers, acquaintances, business partners, celebrities, and new friends when you’re at an event? But from a planner’s perspective, there has to be a good game plan going into your event to make the more

Meetings 411: Event Planning Tips for Generation Z - Part 2

I recently discussed the implications of what we already know about Generation Z for designing meetings and event planners. Here 5 specific tips for designing meetings and events that are effective and engaging for Generation Z participants. Build on Their Strengths Design collaborative, more

The Future of the Meeting Space: Meet Generation Z

Generation Z (those born between 1995 and 2010), started hitting the U.S. workforce in 2013. Currently, they are the largest U.S. population group (23 million). By 2020, Generation Z will represent 36% of the U.S. labor force. While Millennials have been the most studied demographic group, more

The Millennials Are Here...What are you doing about it?

The time for saying "the Millennials are coming" is past. The Millennials, representing 25% of the U.S. workforce...and climbing, are here. By 2020, they will make up 46% of the labour force. Associations and organizations need to dramatically transform their approach to marketing and more
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