Association Tips

Planner Pro Tips: 9 Ways to Make the Most out of Photo Booths

Planners know photo booths can be a big hit with attendees. Who doesn’t love a photo-op with co-workers, acquaintances, business partners, celebrities, and new friends when you’re at an event? But from a planner’s perspective, there has to be a good game plan going into your event to make the most...read more

Meetings 411: Event Planning Tips for Generation Z - Part 2

I recently discussed the implications of what we already know about Generation Z for designing meetings and event planners. Here 5 specific tips for designing meetings and events that are effective and engaging for Generation Z participants. Build on Their Strengths Design collaborative,...read more

The Future of the Meeting Space: Meet Generation Z

Generation Z (those born between 1995 and 2010), started hitting the U.S. workforce in 2013. Currently, they are the largest U.S. population group (23 million). By 2020, Generation Z will represent 36% of the U.S. labor force. While Millennials have been the most studied demographic group, more...read more

The Millennials Are Here...What are you doing about it?

The time for saying "the Millennials are coming" is past. The Millennials, representing 25% of the U.S. workforce...and climbing, are here. By 2020, they will make up 46% of the labour force. Associations and organizations need to dramatically transform their approach to marketing and re-engineer...read more

Religious Meetings for Millennials

When it comes to engaging Millennials, churches face the same challenges as associations and other organizations. This is magnified by the fact that, according to a study conducted by Pew Research, 35% of Millennials are unaffiliated with any particular faith. This compares with 13% for the same age...read more

7 Tips for Effective Content Marketing

Content marketing is a powerful tool for event planners, corporations and associations. It has many benefits and can be used to: stay in touch with prospective and existing clients, members, sponsors, and donors establish yourself or your organization as an expert convey expertise reinforce branding...read more

Event Industry Prepares for Canada Meet Week 2015

This year, Canada Meet Week takes place from April 13 - 17. This inspiring week of events for event and meeting planners will provide opportunities for networking, professional development and recognizing the accomplishments of event industry professionals. On April 14, In Toronto, the week will...read more

Brief Professional Development Models for Event Planners

With many organizations cutting back on training due to difficulties in releasing employees from the job for long stretches of time, it's increasingly important to come up with new models for professional development. A number of career development models are worth exploring to deliver maximum...read more

5 Ways to Engage Millennials in Meetings

Loosely defined as individuals born between the 1980s and early 2000s, the oldest millennials are now in their early to mid 30s. In the largest demographic power shift to hit organizations in decades, over the next 10 years more millennials will be entering the workforce and moving into the...read more

10 Film Industry Tips for Getting Media Coverage for Events

Media coverage is a key success factor for many corporate and association events. Yet, many event planners struggle with attracting media attention and getting enough press coverage. Here are 10 tips from the film industry for how to improve media coverage of your events. Obtain media sponsors....read more
Subscribe to our Monthly Newsletter
Receive updates on the latest trends, best practices, and strategies
to transform your meetings and events