Conference Software

In a recent post on tips for attendee management to increase registration, we mentioned that bundling pricing can be a great strategy for encouraging multiple registrations. But what if you're just looking for registrations, period? Or perhaps you're targeting many clients who work for small organizations, and thus don't have more than one employee for whom event attendance makes sense?

You can incentivize this target audience as well. One way to do this is to offer other price discount options such as early bird rates.

With Cvent's online registration software, you can set such time-related discounts for your admission items. Just enter the discounted price and specify a date. Any guests who registers prior to this date will pay the discounted early bird price.



Time-related discounts are a great way to draw in registrations. After all, most people are most open to paying for something when they know they're getting a deal.

Another tip for making the most of your early bird offer? As you approach your discounted registration deadline, consider extending the "Register by" date by a few weeks. Extending the early-bird rate will bring the event to your invitee's attention again. Plus, it will grab a whole set of registrants who realize they should take advantage of a second chance at a great rate.