CVB

Five Ways to Use the Cvent Supplier Network to Save on Meeting and Event Planning

Friday, November 20, 2009 by Katie Hollar
Thousands of planners have discovered that the Cvent Supplier Network is a fantastic resource to research meeting venues, whether they’re looking for a venue locally, nationwide, or even globally. But what many planners don’t know is that sending a Request for Proposal (RFP) through the network can equate to major savings for their clients or organization. Did I mention that this service is completely free of cost? Listed below are five cost-saving reasons to send an RFP through the Cvent Supplier Network:

1. Save Time

Save time on the Cvent Supplier NetworkYou may be thinking, “I already have a system in place to source venues for my events, and it works just fine for me.  Why should I invest time in learning a brand new process?” The answer to that question is quite simple—because it will save you much more time in the long run! Do you re-write an RFP for every meeting that you plan? Chances are, if you’re holding an event this year that you have held in previous years, your requirements for a venue probably aren’t going to change much. With the Cvent Supplier Network, you can replicate your previous RFPs and quickly update any changes to send it out year after year. Then, you’ll have a record of all the venues you’ve considered over the years and all of their quotes, easily accessible from your Cvent account.

Maybe your current system doesn’t involve writing RFPs at all, but rather, you research venues on the internet and call the properties directly.  But how long does it take you to Google all the potential venues in an area, confirm that they have the meeting space that you need, find their contact information, wait on hold while the front desk transfers you to the Sales office, relay all the information about your meeting, wait to get emailed back pricing…? You get the picture. Multiply that process by 8-10 properties to make sure you’re getting the best deal, and your days are easily consumed just sourcing your event—not to mention all the planning that comes after! Fortunately, Cvent has a team of representatives called the Supplier Response team who are entirely dedicated to getting your bids back from venues quickly when you send out an RFP. They make all the phone calls and explain your meeting details directly to the venues so you don’t have to do all the heavy lifting. The Supplier Response team also ensures that venues respond to your RFP through the Cvent system in a timely manner so that you can compare your bids side-by-side, all in one place.

2. Gain Negotiating Power

Another reason you might be skeptical of sending an RFP is because you already know the venue where you want to hold your event, or you’ve held it at that location before.  But are you sure that you’re getting the best rate at your stand-by property? What if another property could better suit your needs? On Monday, I wrote a post on how to negotiate better deals by sending an RFP on the Supplier Network. Knowing what else is out there is extremely important, even if you’re sourcing an event locally, because if you have bids from competing properties, you can better negotiate down the rates at your preferred venue. In this economy, several venues have had to significantly change their pricing, and sending an RFP is a quick way to check what the going rate is in an area. You might even find that a venue has an enticing promotion that you just can’t turn down!

3. Build on Existing Relationships

Perhaps you’ve already done your time on hold, waiting to be connected to the correct contact at a venue, and since then you have actually built a rapport with that person.  That’s great! In the meetings and events industry, relationships are extremely important (and they can even help you snag better rates).  With Cvent’s functionality, you can send your RFPs directly to your personal contacts at a venue to ensure that your RFP falls in the right hands. You get all the benefits of having your RFP details and meeting history stored in your Cvent account, plus you get the credit for sending business to your go-to supplier!

4. Leverage National or Global Sales Contacts

What if your contacts aren’t at an individual property but you rely on National or Global Sales contacts at major hotel chains? Cvent has you covered! On the Cvent Supplier Network, you can take advantage of our NSO/GSO forwarding functionality, which allows you to send your RFPs to a National or Global Sales rep.  Then, the NSO or GSO can forward your RFP out through Cvent to its properties that fit your needs. Using this feature, you get all the cost-savings of using the NSO or GSO, plus benefits #1-3 above. 

5. Use a CVB’s Expertise


If your job entails planning meetings in destinations that you’re unfamiliar with, a Convention and Visitors Bureau (also known as a Destination Marketing Organization) can help. A CVB is a non-profit organization that represents a specific metropolitan area or city. Since CVBs are the experts on their respective destinations, using a CVB helps you save time and money because they know which venues in their area are best suited to your RFP.  CVBs also know which properties can offer you the best rates and promotions because they’re always looking for ways to make their city more competitive than the next.  On the Cvent Supplier Network, you can send your RFP to a CVB (or a few), and they can forward your RFP to the best properties in their city.  It’s as simple as searching a major metro area on the Supplier Network and filtering the “Venue Type” on the left hand side of the results screen by clicking “CVB.” Add the CVB to your RFP and launch. Voila! Just wait for the bids to start rolling in.

If you’re not even sure yet which cities to consider for your next meeting, check out the Cvent Destination Guide, which has information specifically geared towards meeting planners about destinations around the world. You can also see which destinations are most economical for your meetings by comparing average stats for each city on our Event Planning Comparison Chart.

Cutting Costs Series Part 1: Staff & Save

Friday, November 13, 2009 by Elizabeth Elko
These are the first of many easy tips that will help planners stay within the boundaries of tighter budgets and keep them heading down the right path...

Find freelance contacts in different parts of the country where you may hold various events. You can also save on air and hotel fees by using workers who live within driving distance of an event. 

Reach out to college communities and hire students. Many put in hours without expecting high (or any) compensation. You can find college students who want to work for the experience or to count it towards credit hours or an internship program. It's a win-win situation, especially if you target hospitality schools - most of those students are eager to volunteer!

Tap into the resources that  destination marketing organizations offer. For example, check to see if your region's Convention & Visitors Bureau provides a value-added service such as free staff assistance for an upcoming event.

Get Familiar with CVBs through Cvent and the Supplier Network

Thursday, November 12, 2009 by Elizabeth Elko
Convention and Visitors Bureaus are non-profit organizations who represent a certain metro area or destination. They exist to assist meeting and event planners with the coordination of several event logistics from site selection to transportation needs.

Within the Cvent Supplier Network (CSN) and our Destination Guide, you'll find an extensive list of CVBs (and nearby venues) that are promoting their cities and seeking a better community through the visitor industry. CVB members often include tourism-related groups in categories such as dining, lodging, attractions, shopping, and transportation.

CVBs combine marketing and sales approaches to promote and market their regions as ideal vacation destinations and meeting/convention locations. Be sure to check them out as viable options when planning your next event; They stand to represent and support your interests, as you are part of the greater visitor industry!

Book Your Next Event in Tucson and Save $30,000

Wednesday, October 21, 2009 by Cvent Staff
What would you do with an extra $30,000 for your events? That's what the Metropolitan Tucson Convention & Visitors Bureau wants to know.

Now through 2010, you can book peak rooms for your events, with a minimum of two nights, and the CVB will credit your account. Triple your savings by booking three consecutive or nonconsecutive years (one in 2010) and the CVB will credit your master account for a savings of up to $30,000.

For meetings booked in 2009-2010 and actualized in 2010, you can get $1,000 off for 25-50 rooms; $2,500 off for 51-100 rooms; $5,000 off for 101-200 rooms; or $10,000 off for 201 or more rooms.

Credit will be applied to the property master account of the booking property based on actual pick up, not made as payment to the booking party directly. The offer is not valid with groups already contracted nor is it valid with other offers.

Interested planners see Tucson on an individualized site visit. The Tucson CVB and the city's finest resorts will treat you to complimentary lodging for three nights, round-trip airfare and a site tour customized to your event.

Visit Tucson on Us to learn more about the great offer and sign up for a free trip!

Can’t Decide Where to Hold Your Event? Try the Cvent Destination Guide

Tuesday, October 13, 2009 by Kristie Robinson
Destination GuideHave you ever found yourself searching multiple metropolitan areas trying to decide where your next meeting will be held? Those searches can be time-consuming and inefficient. Sometimes you end up right back where you started, unsure of exactly where you’re going to hold your next event. Cvent has the solution for this problem: the Cvent Destination Guide.

The Cvent Destination Guide is an informative resource designed especially for meeting and event planners. It's a one-stop guide where planners can focus site selection and event sourcing efforts by comparing meeting-specific details across cities worldwide.

The Destination Guide has so many great features to explore. Browse cities by U.S. region or state, or view one of the more than 20 cities profiled internationally. City profiles offer a comprehensive overview of things to do, convention center information, transportation options and more. Also included is a key statistics page, where event planners can find useful data such as population, hotel room inventory, mileage to nearby cities and weather-related statistics. Plus, we know that budgets are tight, so there’s even a promotions page in each city for planners in need of a deal!

Beyond the city profiles themselves, the Cvent Destination Guide also offers a wealth of additional resources such as the Event Planning Comparison Chart, where you can quickly find and compare meeting details such as average taxi fare and the number of restaurants for cities across the globe. Or, browse the Convention Center Directory, Conference Center Directory, and CVB directory, or view venues that fall into Beach Destinations, Golf Destinations, and Mountain Destinations.

Here at Cvent we try to make your meeting planning process as smooth as possible. The Destination Guide is just one of the many things we have to offer to help make your meeting planning easier and more efficient.

5 Tips for Arranging Event Transportation in Chicago and Other Big Cities

Thursday, September 17, 2009 by Mallory Szabo
Street TransportationMass transportation for large groups or conferences can be difficult in any city such as Chicago. Although the layout of the city is fairly easy to understand, traffic patterns and construction changes are just some of the obstacles that Chicago event planners face when booking transportation for their groups. Here are some things to consider before contracting transportation with a vendor in Chicago:

Vendor Selection. Be sure that the vendor that you are using is not sub-contracting buses without your approval. Some smaller bus companies outsource to larger fleets of buses to handle the capacity of your group. You want to be sure you are guaranteed the size of each bus, and that every driver has the specific directions you gave the company you contracted with.

 •Traffic & Construction. Traffic and  construction in Chicago usually depends on the activities and maintenance going on around the city. Be sure to research the dates of your shuttle or transport so that you can work around the busy areas of the city. You can usually find this information on the city website.

If you have the luxury of time to do so, another good tip is to drive the route the day before your Chicago transportation is scheduled. This way, you can be sure no construction sites were overlooked.

Drivers. After working with many different transportation vendors in Chicago, I have come across many different types of vehicle operators: the chatty driver, the texter, the grumpy driver, etc. If you are familiar with the company, be sure to take note of the drivers that you had.

Follow up and give both positive comments and constructive feedback to the vendor on their performance. This can help the transportation vendor select drivers that fit your needs for future programs.

Drop-Off and Pick-Up Locations. Be sure to contact or visit all the pick-up and drop-off locations on your route. Lots of hotels or large venues have more than one entrance, depending on the size of the vehicle you are using. If you get the entrance information ahead of time, you may discover a more efficient way to arrive at that location.

Destination Management Companies and CVBs. If you are not familiar with the city, traffic patterns and transportation vendors, it is often helpful to contact a destination management company or the convention and visitor's bureau. These groups can help choose the company that can accommodate your group's needs.

And of course, be sure to check out tools such as the Cvent Supplier Network, which can provide a wealth of options in your search for transportation and other services. You can narrow down your searches by city, services, provider type, etc. It has over 40 transportation providers in the Chicago area.

Dallas Hotel and Meeting Planner Promotions

Friday, September 11, 2009 by Eric Eden
We have talked to many CVBs and DMOs who are running interesting meeting planning promotions. At HSMAI's Affordable Meetings National, I met with the Fort Worth CVB, who showed me their meeting planner promotion and I thought it was unique.

The Arlington, Dallas, Fort Worth, and Irving CVBs have partnered together to offer a meeting planning promotion that covers the DFW metro area. They describe the promotion as "the nation’s first multi-city, multi-brand, attrition-free program." The promotion caught my attention because Dallas is the fourth largest metro area in the U.S. and I like the idea of limiting the risk for event planners associated with attrition to stimulate meetings. It is great that Dallas hotels, across chains and brands, can work together to put together a stimulus plan like this for meeting planners. They are offering value beyond just a simple cash back offer or discount. These are details of the promotion

• No-attrition room contract to groups of all sizes that book and complete their meetings before June 30, 2010

• 20% discount on group ground transportation

• Group discounts on American Airlines

You can check out Dallas on the Cvent Destination Guide, or contact the Dallas area CVBs on the Cvent Supplier Network for more information.

Leaders Celebrate Senate Approval of the Travel Promotion Act

Thursday, September 10, 2009 by Sarah Larkins
Yesterday the U.S. Senate passed the Travel Promotion Act in a vote of 79-19. Intended to promote leisure, business and scholarly travel to the United States, the legislation will establish a public-private partnership to actively promote and market the country to international travelers.

Not surprisingly, hospitality professionals and government officials across the country are speaking out in praise of the bill. Take a look at some of the following quotes from leaders across the country:

"Essentially, it means that the United States will be more competitive in trying to lure international travelers to our country. And Las Vegas, of course, is one of the top spots for those international travelers," said Las Vegas Convention and Visitors Authority's Vice President of Public Affairs Vince Alberta.

"The United States Senate today took a giant step toward regaining America’s position as the premier travel destination and strengthening our struggling economy," said Roger Dow, president and CEO of the U.S. Travel Association, in a statement. "Nearly every company, city, state and developed nation understands the power of promotion. By getting in the global game, America will create tens of thousands of new jobs and strengthen its image in the world as visitors leave with an improved perception of our country and her people."

"Colorado’s tourism industry is an economic engine we must keep strong," Sen. Mark Udall (D-Colo.) said in a statement after the Senate vote. "The Travel Promotion Act will help us market our ski slopes, rivers and parks overseas, boosting an industry that means jobs and prosperity for thousands of Coloradans."

"Tourism is a powerful engine for job creation and economic growth, both in Minnesota and nationally, but today the travel industry is facing many challenges," said Amy Klobuchar (D-Minn.) in a statement. "By passing the Travel Promotion Act, we will not only boost the tourism industry, but our economy."

"As the global economy sputters our visitor industry suffers, and any help the federal government can provide our number one industry would aid our economic recovery," said Sen. Daniel Inouye (D-Hawaii), according to Pacific Business News. "As the gateway to the Asia Pacific region, Hawaii is uniquely positioned to serve as a hub for international visitors wishing to travel to our islands and then onto the U.S. Mainland. This legislation is an important first step in the right direction."

"From world class vineyards on Long Island and in the Finger Lakes to Niagara Falls to the beautiful Adirondacks and all the attractions of New York City, there is absolutely no place better to vacation than New York, said Sen. Kristen Gillibrand (D-N.Y.). "During these tough economic times, it is critical that we promote New York's tourism to help turn our economy around and ensure long term growth. I have long advocated for this type of federal initiative into tourism promotion because I believe it holds tremendous economic opportunity for New York State."

The bill now heads to the House of Representatives.

Chicago Counts Down to the Olympic Bid

Friday, September 4, 2009 by Mallory Szabo
Chicago is anxiously awaiting the Olympic Committee's decision on the host city for the 2016 Olympic Games. Chicago 2016 (a privately funded organization) has been working hard to get Chicagoans to "back the bid" with numerous community events and fund raising efforts.

From well-known Chicago events such as the Chicago Triathlon and others such as the AVP Pro Beach Volleyball tournaments on the lakefront, the community is trying hard to exemplify how much it wants a worldwide audience of four billion people to display the best of Chicago as well as raise its international profile to an all time high. Hospitality industry professionals, Chicago's tourism board, and the Chicago Convention & Visitors bureau have collaborated to back the bid and distribute information on how the Olympics will benefit their industries, the local tourism market, and Chicago as a whole!

Chicago 2016 has worked with as many as 75 community groups to ensure that economic opportunities will be shared by everyone. If Chicago wins the bid, it is expected that Chicago and Illinois will generate $22.5 billion dollars in economic growth as well as create 315,000 full time jobs in just one year, producing $7 billion in wages. Chicago hospitality workers are strongly supporting the bid in hopes that tourism growth in Chicago will grow!

Atlanta CVB and Atlanta Hotels Continue to Win Group Business

Wednesday, September 2, 2009 by Eric Eden
This summer the Atlanta Convention & Visitors Bureau (ACVB) has booked 131 tradeshows and events, generating 275,000 future room nights, it announced last week.

Among the Atlanta events, which are expected to attract nearly 328,000 attendees to the city, are meetings for the American Wind Energy Association, Asymmetrix Entertainment, Inc., the Emergency Medical Services Expo, the National Safety Council, and the American Information Management Association.

Despite the economy, Atlanta's 2010 calendar year booking pace is 130 percent above target. Next year, according to ACVB, the city will host more than 50 tradeshows, including 19 citywide conventions. Future year bookings, meanwhile, also are strong, as the city currently is targeting 341 tentative events for 2011 through 2013.

New Orleans Events Coming Back in Style

Friday, August 28, 2009 by Eric Eden
Four years after being knocked down by Hurricane Katrina, New Orleans meetings are regaining their footing. Last year, 7.6 million visited the city, according to the New Orleans Convention and Visitors Bureau, up from 3.7 million in 2006 and 7.1 million in 2007. Before Katrina, in 2004, a record 10.1 million visitors showed up. This year looks good: Mardi Gras attendance reached pre-Katrina levels of about one million.

There are 119 hotels in New Orleans with 22,000 hotel rooms. And rates at the luxury hotels there are a good deal, many being quoted at $70 per night.

Luxury for Less: Affordable Rates Abound at Luxury Hotels Across the Country

Friday, August 28, 2009 by Sarah Larkins
Champagne ToastYou've probably heard the saying, "Champagne taste on  beer budget" and know that it's no easy feat. You want more, you pay more, right? Well, in today's tough economy, that's no longer the case, including at luxury hotels.

Though the entire hotel market is suffering due to the recession, no segment has been hit harder than luxury hotels. Smith Travel Research has reported that occupancy rates for luxury hotels worldwide fell 57 percent this year through July, a bigger drop than other accommodations. As such, upscale properties are cutting room rates; STR reports that average daily rates of luxury hotels around the globe have dropped as much as 16 percent.

"Most luxury hotels are facing occupancy shortfalls, they are lowering rates to entice consumers to come in," Jeff Higley, vice president at Smith Travel Research, recently told Bloomberg News. "There rarely has been a better time to stay at a luxury hotel than right now."

Take Las Vegas, where high supply and low demand have resulted in a budget traveler's paradise. In fact, back in May, Budget Travel writer Andrew Lincoln took a trip to Las Vegas to see just how low the luxury hotels though would go. On the phone, he got rates as low as $129 at the Wynn Las Vegas, and ultimately booked a room online for $90.

Last week, Orlando hotels were slashing rates just as much. The Orlando Sentinel reported that The Monumental Hotel was offering rooms for $10 one night mid-August. Meanwhile, Marriott's Orlando World Center Resort was running an Orlando hotel deal of 25 percent off for any guest booking a four-night stay.

New York hotels find themselves among those markets suffering the most, and thus are cutting rates quite a bit. For the week of August 9-15, 2009, Smith Travel Research reported that New York saw revenue per available room decreases of 30.2 percent, leading the six markets that reported RevPAR decreases of 25 percent or more.

"I know I could come across sounding like the convention bureau, but New York really is a good buy right now," John A. Fox, a senior vice president at the New York offices of PKF Consulting, recently told The New York Times.

As such, Manhattan hotel operators have responded by cutting room rates by nearly one-third over last year, averaging $200 a night in July, according to the NY Times. New York luxury hotels in NYC saw average daily rates of $289.

Scottsdale CVB Program Targets Meeting Planners with Room Rate Challenge

Friday, August 28, 2009 by Eric Eden

The Scottsdale Convention and Visitors Bureau has a new program to attract business meetings to the area which we thought was one of the more interesting CVB promotions we have seen.

Called The Room Rate Challenge, the program will target to meeting planners to encourage the idea that Scottsdale is an affordable and comfortable destination for business and organizational meetings.

The Room Rate Challenge program allows planners to submit a proposal to the Scottsdale CVB from any hotel or resort from across the contiguous United States (except Maricopa County), Hawaii, Canada, or Caribbean. Members of the Scottsdale CVB will then work with comparable Scottsdale properties to meet or beat the room rate, dates, meeting facility space and room night requirements.

There are requirements for the program, including that meetings must be booked and actualized in Scottsdale through March 31, 2010.

CVB Executive Vice President Brent DeRaad is also discussing the issue in a podcast at: members.scottsdalecvb.com/room-rate-challenge-promotes-scottsdales-meetings-value.

For more: www.scottsdaleratechallenge.com.

Birmingham Begins Work on 57,500-Seat Addition to its Event Scene

Monday, August 17, 2009 by Sarah Larkins
Birmingham convention officials broke ground last month on the start of a dome project that they hope will give the city more opportunity to host large-scale events. The 57,500-seat stadium will be expandable to 70,000 seats and offer 160,000 square feet of exhibit space.

"It gives us a lot more flexibility in terms of meeting space and the opportunity to go after events we couldn't in the past because they required a large, enclosed facility," Mike Gunn, the convention bureau's vice president of convention sales, told The Birmingham News.

Though critics don't think the roughly $500 million dome is worth it, the expansion is expected to create more than 3,368 permanent jobs and attract $128 million in annual consumer spending by its fifth year, according to a study commissioned by the Birmingham-Jefferson Convention Complex.

The Bassmasters Classic and T.D. Jakes' annual conference are among the events that have passed over Birmingham due to space constraints, Gunn said.

Study Identifies the Country's "Travel Tweet Elite"

Thursday, July 30, 2009 by Sarah Larkins
Over 300 convention and visitors bureaus are using Twitter, according to a new report from New York-based destination marketing firm Development Counsellors International (DCI). That's an impressive jump over just a few months, as about 200 meeting destinations were using the social networking site when I blogged about GoSeeTell's report back in March.

Breakdown of Tweets - DCIIn an effort to find out how destination organizations are using this ever-growing network, DCI analyzed and compared over 3,000 Tweets from the largest CVBs in the country (by population) over the course of 30 days. It found that when it comes to tweet topic, news announcements are the most common subject.

Here's the breakdown:

• Announcements about upcoming local events/news (54 percent)

• Social tweets (28 percent)

• Replies to followers (20 percent)

• Deals (17 percent)

• Re-tweets from community partners (13 percent)

Less common were travel deals (7 percent) and contests (4 percent).

DCI also used its research to identify the country's Travel Tweet Elite—the top five destinations that, in addition to having the most followers and updates, are most successful at connecting with visitors. The Baltimore Area Convention and Visitors Association, Greater Fort Lauderdale Convention & Visitors Bureau, New Orleans Metropolitan Convention and Visitors Bureau, San Francisco Convention & Visitors Bureau, and Tampa Bay & Company secured the title.

Read DCI's full report.

Des Moines Officials Approve Auditorium Expansion

Tuesday, July 28, 2009 by Sarah Larkins
County officials in Des Moines, Iowa, have approved the expansion of the Veterans Memorial Auditorium at the Iowa Events Center. The $41 million renovation will divide the auditorium into two floors. The first would feature a grand ballroom and the second, several meeting rooms, both of which are the kinds of spaces lacking in the current venue.

"[Groups] could do their exhibits at the Iowa Events Center and Hy-Vee Hall, but they didn't have room to do banquet or general session, breakout meetings space so we had to sell them on using the convention complex, which is two and a half blocks away," Greg Edwards of the Greater Des Moines Convention and Visitors Bureau told WHO-TV.

The CVB estimates that the expansion could bring 15 to 19 additional regional or national events to the city.

"We are thrilled to now give meeting planners across the country more options and more space in Greater Des Moines," said Vicki Comegys, vice president of sales and services at the Greater Des Moines CVB. "We strongly believe this will lead to increased bookings and more exposure for the city."

The expansion project is expected to be completed in about three years.

Fontainebleau Las Vegas Plans to Cancel Several 2010 Meetings and Conventions

Monday, July 20, 2009 by Sarah Larkins
A little over a month ago, the Fontainebleau Las Vegas filed for bankruptcy. Now, the $3 billion Vegas casino, hotel and condominium project announced it will cancel a number of meetings and conventions planned there for the first half of 2010.

The cancellations will affect events scheduled from January 1 to June 29. Among those with events planned were the Consumer Electronics Association and the International Council of Shopping Centers.

The Las Vegas Convention and Visitors Authority has said it will work to accommodate any meetings scheduled for the beginning of next year at Fontainebleau. The fate of meetings set to be held in the latter half of 2010 remains unclear.

"We fully expect Fontainebleau Las Vegas to be completed so that it can accommodate meetings and conventions. The timing of that opening will depend in large part on the timing of renewed financing," Fontainebleau said in a statement on the matter.

According to the Las Vegas Sun, developers say work on the 3,900-room resort, which was previously set to open in October, is about 70 percent complete.

San Antonio CVB Promises “In the Heart Meetings”

Tuesday, July 14, 2009 by Katie Hollar
In an effort to provide meeting planners and attendees with a more “heartfelt” San Antonio experience, the San Antonio Convention and Visitor’s Bureau is extending its 2008 “San Antonio. Deep. In the Heart" campaign to focus on group travel.  The new In the Heart Meetings” concept encourages meeting venues, hotels, and restaurants in the Fiesta City to provide unparalleled service to San Antonio visitors.

This summer, the CVB will promote the “In the Heart Meetings” message with $1 million spent on print and online advertisements. The campaign will focus on San Antonio’s four strongest attributes, also known as the four P’s: Proactivity, Productivity, Playfulness and Prudence.
 
In a recent USAE interview, Scott White, the executive director of the San Antonio CVB, said that the campaign “will be part of our foundation moving forward into the future."

"What really sets our destination apart is the unity that we have,” he added. “Everybody in the hospitality community really works well together to sell the destination first, and then they compete for the business.”

View more information about the San Antonio Convention and Visitor’s Bureau on the Cvent Supplier Network

New Dallas Convention Center Hotel Secures Financing

Thursday, June 25, 2009 by Sarah Larkins
Last month the city of Dallas voted "Yes" on the new 1,016-room Omni Dallas Convention Center hotel. Now, the Dallas City Council has approved an ordinance to authorize the sale of $514 million in Dallas Convention Center Revenue bonds to secure financing for the hotel, set to open in 2012.

Mayor Tom Leppert, a major proponent of the hotel project, said the vote was the right move, as he expects an upturn in the economy, according to The Dallas Morning News.

"This hotel is not going to be in place for several years, and we believe we are going to be able to capture that upturn," he said.

As of now, the Dallas Convention and Visitors Bureau reports that 172,000 tentative room night bookings are scheduled at the hotel in coming years.

The Dallas hotel will feature over 80,000 square feet of meeting space.

Do You Use Celebrity Spokespeople to Promote Events?

Wednesday, June 24, 2009 by Sarah Larkins
I recently read that Indianapolis Colts quarterback Peyton Manning is going to represent the Indianapolis Convention & Visitors Association. As part of this partnership, he'll be used on the CVA's website and in targeted messages to convention and meeting planners, including email campaigns sent directly to planners and print ads placed in trade publications.

This isn't the first time I've seen a famous/celebrity spokesperson working on behalf of a meeting destination. Another incidence that comes to mind is the Atlanta CVB, whose website features a celebrity video of Ludacris, Alton Brown, Shawn Mullins, Ted Turner and John Smoltz elaborating on the great things about Atlanta.

Have you ever used a celebrity spokesperson, whether it be a local news personality or famous actor, to promote your meetings and events? I think it would definitely make for great event promotion. However, in today's tough times, I'm not sure that a celebrity's approval alone would be enough to make me pay for registration. Do you think the use of a well-known name can boost event attendance?