Green Meetings Trash Challenge Starts Now!

Recyling BinsThe Green Meetings Industry Council has launched its second major initiave today as it unveiled the Million Tons of Trash Challenge. As we mentioned in March, the challenge calls for global meetings, events and hospitality industries to divert, recycle or compost a million tons of waste by the end of 2009.

Such an effort can go a long way, seeing as how the average meeting produces 90 pounds of waste per person, per day. With an estimated 700 million event attendees each year in the United States and Canada alone, they create an estimated 10.5 tons of trash annually. If the challenge is met, it can reduce the amount of waste by approximately 10 percent.

GMIC will recognize the organizations with the best recycling and waste diversion rates and plans to use the results of the challenge as a best practices guide for the industry.

"We see the trash challenge as a way to build awareness, educate and engage the industry in reducing our environmental footprint," said Nancy J. Wilson, CMP, co-founder of GMIC, in a statement. "This is a great way to
challenge your colleagues and competitors to participate in something we all benefit from."

To learn more about joining or sponsoring the challenge, check out the Trash Challenge at Green Meeting Industry Council site http://www.gmicglobal.org/.

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