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We recently blogged about how Las Vegas has taken a hit in today's tough meetings market. Now, the city is defending itself with a new strategic plan to promote the value of in-person meetings.

As part of the Las Vegas Meetings/Convention Industry Crisis Response Strategic Plan, the Las Vegas Convention and Visitors Authority launched the Vegas Means Business website. Here, visitors can read facts about meetings in Las Vegas, access a meetings toolkit for promoting Vegas meetings, download a letter to send to Congress, and more.

"The meeting industry is one of the most vital parts of travel and tourism in Las Vegas, and the destination has committed innumerable resources to ensuring the success of these events," said Rossi Ralenkotter, president and CEO of the Las Vegas Convention and Visitors Authority, in a statement. "The perception that Las Vegas is merely a gaming and leisure destination is antiquated and uneducated. The meeting facilities in Las Vegas are among the best in the world, and the resorts represent major international companies, many of whom are publicly traded on Wall Street."

Las Vegas area meetings directly employ over 46,000 Southern Nevada workers and attract about six million visitors each year.

To read more about Vegas meetings, including the top 10 reasons to host your event in Las Vegas, visit Vegas Means Business.