Meeting and Conference Design: Catering to Kinesthetic and Visual Learners

Learning StylesIn Part 1, Conference and Team Building Tips: Catering to Diverse Learning Styles, we explored the benefits of identifying the preferred learning styles of conference, training and team building participants and designing content and facilitation.

Today, we'll focus on tailoring content to meet the needs of kinesthetic and visual learners. 

Kinesthetic and visual learners respond best to right brain-oriented approaches of content deliver. They prefer content in bite-sized chunks presented through creative and interactive approaches.

For ease of understanding, for the rest of this discussion, we'll use HBDI color references. The HBDI Whole Brain Model can be applied cross-functionally and across a range of industries, organizational levels and applications (e.g. communication, learning, team building, and decision-making).

Visual Learners (Yellow) - 40 - 65% of Adult Learners

Whole Brain Model - D Quadrant - Visual LearnersVisual learners are imaginative and respond well to content, course material and supplies that incorporate colorful visuals, graphics and video.

  • Session Starters: Mind maps to identify topics and areas of concern.
  • Content Delivery: Use brief 15 - 20 presentation segments using slide shows with lots of color and stunning effects. Experiment with Prezi.  It is important to incorporate graphics, charts, and  photos into presentations and colorful posters and wall charts into the learning environment.
  • Practice: Visual learners will benefit from the opportunity to create videos of practice sessions and role-plays.
  • Energizers: Vacation, scenic, and music videos during breaks and as background during small group exercises.
  • Debriefing: Try concert reviews in which key slides from the course are played using background music.
  • Review Re-cap: Visual learners will enjoy creating storyboards, short slide shows, Pinterest Boards, and colorful wall charts to summarize content.
  • Application: Create your own job aid exercise or generating an infographic.

Kinesthetic Learners (Red) -  5 - 15% of Adult Learners

Whole Brain - C Quadrant - Kinesthetic LearnersKinesthetic learners respond to emotional cues and require hands-on approaches with active participation. Experiment with unconference formats.

  • Session Starters: A short card or board game with session content.
  • Content Delivery: Think sound bites and break presentations down into 10 - 15 minutes segments. Then, involve participants in simulations, small group exercises, or interaction in pairs or trios. 
  • Energizers: Background music during group exercises. Klixx, Tangle, Slinkies, play breaks, dance breaks, and short sports challenges.
  • Practice: Discussions Forum role-plays or write your own roleplay in which groups create job-related role-plays and exchange them with other groups for practice.
  • Debriefing: Walk-around debriefs and debriefing groups.
  • Review Re-cap: Experiment with game show formats or trivia games customized with the session content. Award points and prizes.
  • Application: For training or team building, job-related or charity projects work well.

Next week we'll focus on content delivery methods that appeal to analytical and structured learners.

Photo Credit: dsselof, Herrmann Global LLC, 2012

Help yourself to other content delivery methods based on learning styles from my Accelerated Learning Smorgasbord.

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