Incentive Destinations: Sao Paulo, Brazil

Sao PauloSao Paulo, Brazil's largest city, takes centerstage as the host destination for 2014 FIFA World Cup soccer from June 12 - July 13, 2014.

The birthplace of Brazilian soccer, Sao Paulo has 6 soccer stadiums: Caninde, the home of Portuguesa, Estadio da Javari, where Juventus is based, Morumbi the home of Sao Paulo Futebol Clube, and Pacaembu where the 1950 World Cup soccer matches were played and the The Museu de Futebol is now located. Corinthians and Nova Arena are new stadiums opening for 2014 FIFA World Cup matches. Soccer isn't the only attraction.

With 10 museums, art lovers will also be right at home. Museu de Arte de Sao Paulo showcases the paintings of Van Gogh, Greco, Rembrandt, Velazquez, Goya, and Picasso. Considered the most important museum in the Southern hemisphere, it has also centers for sculpture, photography, ceramics and carving, tapestry, archeology, and design. Museu Afro-Brasil features exhibits about Afro-Brazilians history and culture. Pinacoteca do Estado showcases Brazilian art.

Historical sites include Patio do Colegio, a 16th-century Jesuit church and La Bolsa de cafe (Coffee Stock Exchange) built in 1922. Other places to explore include Ibirapuera Park, one of the world's best urban park.

A center for samba and capoeira, on Saturday, bars and clubs feature live samba. Capoeira, a non-contact martial art with Afro-Brazilian roots, will definitely appeal to event attendees interested in dance, music, and martial arts.

Horse riding in the mountains and through coffee plantations in the region provides an opportunity to explore historical plantation homes, streams, and waterfalls.

Thrill seekers will be pleased that rafting, wake boarding, rock climbing, and hot-air ballooning are accessible.

Sao Paulo is a multi-cultural city the home of Liberdade, the largest Japanese community outside Japan. The Festival of Japan takes place during the first week of July. Bixiga, home to the largest Italian community outside Italy, hosts Sao Vito Festival every weekend between May and July.

For assistance in planning your trip, consult the Cvent Sao Paulo Meeting Planning Guide.

Photo Credits: Rubens Chiri

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