Corporate groups that are looking for inspiration to create their own innovative breakthrough strategies, need look no further than the world's greatest brands. Fortunately, a number of them have interactive exhibits and museums that literally throw the door open and give visitors a close-up view of the secrets of their success.
World of Coca‑Cola
Groups can drink it all in at world of Coca Cola. Located in Atlanta, it features 1,200 Coke related artifacts and an interactive series of exhibits celebrating all things Coke. For example, Vault of the Secret Formula is an immersive exhibit that challenges visitors to see if they have what it takes as mixologists. The challenge is to follow QR codes and discover the magic formula that created Coca‑Cola 125 years ago.
Milestones of Refreshment traces the evolution of Coca‑Cola and displays some of the memorabilia that has been an integral part of the brand. Children in the party will welcome the opportunity to take photos with the world-famous Coca Cola Polar Bear.
World of Coca Cola has a number of event spaces that are perfect for corporate events.
Microsoft Visitor Center and Store
Microsoft welcomes visitors to its visitor center in building 92 at its Redmond, Washington campus. It has a small exhibit that traces the history of the company. The world's first personal computer is on display and hands-on exhibits explore the technology of tomorrow and gives visitors a glimpse at hot tech trends.
The center is available for private events and tours.
At Cadbury World in Birmingham, UK, groups can explore the fascinating world of chocolate through 14 interactive zones including The Cadbury Story, Making Chocolate, and Chocolate Adventure with a 4D cinema with mobile seats, a roller coaster, and a dive into a bowl of Dairy Milk chocolate.
For more interactive exhibits, also check out Corporate Events: Candy Factory Tours, 3 Interactive Event Venues for Chocoholics, Chocolate Theme Parks, Festivals and Fun Factories , and Royal Selangor Hammers Out School of Hard Knocks Team Events.