Is your in-house app developer an expert when it comes to events and conferences? When it comes to creating a mobile event app, you need someone who will consider the event planner’s goals, understand the event industry, and be on top of tech & mobile trends. This is not an easy task for a single person to complete. It takes a team of experts to put all the pieces of the puzzle together.
What does an event or conference planner need from an app? A successful event app will benefit everyone involved.
1. Attendees get more value out of the event & share experiences through social media → your event becomes more popular
2. Speakers network and expand their reach → get better speakers over time
3. Exhibitors generate leads → increase exhibitor pricing
4. Sponsors get more exposure → increase sponsorship options and offset costs
Your event can do all this and more with a native app that’s accessible on all platforms. This means 9 months of development time per platform. It also means setting up a backend that’s easy to use for non-tech people and will sync information without needing to re-submit the app. Doing all this successfully while developing features that focus on benefits and drive results is not an easy task--unless you have an entire team devoted to mobile event apps.
So when should you outsource event technology? Here's what to consider when your in-house developer promises to get the job done.