SMM Wrap Up: GBTA 2012

SMM logoNo one can be everywhere at once, so if you weren't able to attend this year's GBTA convention in Boston, Cvent's Strategic Meetings blogger Julie Haddix has these highlights:

  • How meetings management is (finally) going mobile
  • How mobile is outpacing all other platforms

These are indeed good trends for Cvent, which is a leader in managed meetings travel and, with the recent acquisitions of CrowdTorch and CrowdCompass, a leader in mobile apps for meetings and events

Read Julie Haddix' post on GBTA insights and take-aways now. To learn more about Strategic Meetings Management (SMM), download the free white paper SMM Benchmarking Report.


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