He'd start by using words his conference audience already knew.
(The Cat in the Hat)
When asked to write this book for young readers, Dr. Seuss was given a list of 348 words every six-year-old should know. His mission? Write a story first graders couldn't put down. More than 50 years later and it's still a favorite.
He'd encourage conference audiences to try something new.
(Green Eggs & Ham)
"Sam I Am" was friendly chap, yet relentless in nudging his pal to try something new. Good thing, because when his friend finally sampled a bite, he was delighted.
He'd create a learning environment where everyone has an opportunity to contribute.
(Horton Hears a Who)
For grand-scale conferences, sometimes participants are overwhelmed by it all - especially those singleton attendees. Horton reminds us "a person's a person, no matter how small."
He'd tear down silos and encourage participants to learn from others NOT like themselves.
This story is rich in lessons about the perils of discrimination and pre-conceived notions.
He'd remix and deliver key concepts repeatedly.
This one applies to nearly every children's book Dr. Seuss ever wrote. He was a master at zeroing in on a central premise and serving it up in a variety of entertaining and memorable ways.
He'd help conference participants dream (and achieve) something far better.
(Oh the Places You'll Go)
What makes this story resonate? Many things, but for starters, the protagonist is YOU.
And the best line of all?
Will you succeed? Yes, you will indeed. (98 and three-quarters percent guaranteed.)