Planning How-To's

The Future of the Meeting Space: Meet Generation Z

Generation Z (those born between 1995 and 2010), started hitting the U.S. workforce in 2013. Currently, they are the largest U.S. population group (23 million). By 2020, Generation Z will represent 36% of the U.S. labor force. While Millennials have been the most studied demographic group, more...read more

The Millennials Are Here...What are you doing about it?

The time for saying "the Millennials are coming" is past. The Millennials, representing 25% of the U.S. workforce...and climbing, are here. By 2020, they will make up 46% of the labour force. Associations and organizations need to dramatically transform their approach to marketing and re-engineer...read more

Cvent CONNECT Dine Around Venues in Las Vegas

Dine-arounds. It's a concept that significantly boosts interaction between participants. Dine-arounds can take a variety of formats: small group dining for where groups of 6 - 8 attendees can bond over a full course meal progressive dinners at which attendees switch venues with each course pick your...read more

3 New Gadgets You'll Love For Your Events

As a techy event planner, I'm always looking for new gadgets that will help in my event planning or make events a little more fun. I'm always on the scout, so here are 3 new gadgets I've recently found that I love!  Karma GoThis is great for event planners on the go who are looking for Wi-Fi...read more

Religious Meetings for Millennials

When it comes to engaging Millennials, churches face the same challenges as associations and other organizations. This is magnified by the fact that, according to a study conducted by Pew Research, 35% of Millennials are unaffiliated with any particular faith. This compares with 13% for the same age...read more

Special Event Inspiration from Cvent CONNECT #cventconnect

At Cvent CONNECT, event planners, as well as participants from associations and hotels, worked hard to take in a lot of valuable content that will help improve their meetings and events. They've also been picking up great ideas for their own events, entertainment, decor, and catering at the...read more

Arianna Huffington Advises Event Planners to Disconnect to Re-connect

Arianna Huffington, Co-founder and Editor-in-Chief of The Huffington Post shared her personal wake-up call with over 2,000 attendees in her Cvent Connect keynote. In 2012, when she "came to" after collapsing from exhaustion and sleep deprivation she asked herself "Is this what success looks like?"...read more

Cvent CONNECT: Planner Loyalty Drivers: From One-Offs to Repeat Bookings

Beginning with the question, “Who is your best customer?” a panel session that featured James Gelfand, General Manager, PGA Resort & Spa; Ashley Kissinger, Global Account Director, Marriott International; Gregg Herning, VP of Sales, MGM Grand Hotel and Casino; and was moderated by Carol Lynch,...read more

Cvent CONNECT: Jagger, Madonna, Beyonce and Beiber: Being the Hotelier Who Can Rock Every Generation

This session, presented by Debra Zabloudil, from The Learning Studio, focused on the differences between the generations and how to market to them differently. She started out by commenting on how we are ‘younger’ at the same age as our parents and grandparents. Sixty is the new 40 and 50 is the new...read more

Destination Marketing Strategies for Event Planners and DMOs #cventconnect

Destination Marketing Organizations (DMOs), like tourist boards and convention bureaus (CVBs), aren't the only organizations involved in destination marketing. Securing business in any destination requires a collaborative effort between event planners, DMOs, and hotels. On Monday >at Cvent CONNECT,...read more
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