Sponsors

3 Ways Sponsors Can Use Mobile For Brand Engagement

Mobile apps have a profound effect on brand engagement. In fact, the average smartphone users spends 140 minutes a day using apps. And with more and more trade shows providing apps for the show, these mobile users will more than likely be using the app for up-to-date info and assistance. Sponsors...read more

Location is the New Killer App

Location technologies are the current darlings in event technology for good reason. By leveraging WiFi, magnetic fingerprints, beacons, mobile devices, near field communication, Bluetooth Low Energy, and radio frequency identification (likely not all at once), event planners are amassing rich...read more

CrowdCompass VIP Admin Center Is a Time Saver for Planners

I’ve often wondered if studies could be done on the amount of time event planners spend on the back and forth emails and phone calls trying to get a speaker’s, exhibitor’s, or sponsor’s information in the right format. I’m sure you’re all familiar with those conversations. You: Hi, this is Sam from...read more

The Power of Smart Content in Mobile Apps

Event mobile apps are transitioning from portable directories to personalization tools. Delivering specific content—reminders, suggestions, or push notifications—at the precise moment when it is most valuable (and based on attendees’ interaction with the app), not only enhances the attendee...read more

Using Event Apps with SWAG

As a promotional products distributor, I get a lot of questions about what’s “hot” in terms of swag (Souvenirs, Wearables And Gifts). I always encourage people to think more in terms of what’s hot for their audience instead of what’s hot on the market. That being said, I will say that finally some...read more

Mobile: Secret Glue for Your Hybrid Meetings

Have you introduced a virtual element to a meeting? Maybe you’ve gone revolutionary and formed a hybrid hackfest where you have people from all over the world collaborating with your onsite developers? Or, perhaps, like most, you’ve done something a little safer and simply added a video stream of...read more

Why Go Mobile Webinar: 5 Tips from an Event Planner

Our recent webinar, Why Go Mobile, focused on mobile trends you should bring back to your organization and its events. While we always have plenty to say on the topic of mobile apps for events, our guest speaker had an interesting story to share. Joe Ventimiglia is responsible for Checkers & Rally's...read more

CrowdCompass Launches a New e-Book — Mobile Apps for Events: Now it’s Personal

CrowdCompass by Cvent has had the privilege of working with thousands of events. During the last several years, they’ve watched as mobile devices became entwined with attendees’ daily lives. This has raised expectations as to how a mobile event app should enhance the event experience. They’ve...read more

Why Going Mobile is Worth it

  Going mobile was a “no-brainer” for Jim Wurm and his event. The Exhibit & Event Marketers Association had their first meeting in 2012. It was also the first year they launched an event app. What’s even more remarkable is that they did not produce a printed conference guide. E2MA had a meeting app...read more

Impact of “Nose to the Smartphone” on Mobile Event Apps

Have you seen this while walking down the street or a trade show aisle? People walking while looking down at their smartphones. Inevitably, they’ll bump into someone or something, or even trip, due to being totally engrossed with what’s on the screen in their hand. (Admit it—you’re one of them!)...read more
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