Technology

2 Tips for Working With Clients on Successful Last-Minute Events

As much as we love to plan ahead, any event planner knows that our clients often come to us far too late in the process. We've had clients come to us looking for a 300-person conference in just 6 weeks! While it's up to you whether or not you take the business, we've all had a few clients that are...read more

Affordable Event Venues with State-of-the-Art Technology

Many corporate events and events hosted by cultural or not-for-profit organizations require venues with state-of-the-art technology, ample seating, and facilities for screening DVDs or films. Examples include product launches, kick-offs, festivals, annual meetings, and events to unveil marketing...read more

How to Tell Your Friends They Need to Hire You

From time to time, your friends may ask you for "event planning advice." One question is fine, even two, but when the faucet of queries is pouring at full strength, it's time to gently remind them why meeting planning is a BUSINESS. Here's a handy script for you. Ahem. My friend: From the outset,...read more

GOLDILOCKS TECHNOLOGY: An Assessment Tool to Determine Where YOUR Event Stands

We all know the story of Goldilocks and the Three Bears - she goes into their home and tries to find the chair, porridge, and bed perfect for her. One is too big, the other is too small, but the last one is JUST right. I think many event organizers feel the same way about technology. We integrate it...read more

Why HYPE Might Not Be Great For Your Event and Attendees

I'm sitting here on the East Coast and looking out of my window. What was projected to be a historic snowstorm turned out to be nothing more than a few inches on the ground. I woke up a little bitter (since I'm one of those crazies who loves a good snowstorm); and it got me thinking about the hype...read more

3 Things You Need to Know About the End of the Glass Explorer Program

You may have seen the news - the Google Glass Explorer program is coming to a halt. If you're not familiar with it, the Explorer program was the public's chance to buy Google Glass and test it out. Since the announcement is new, you may not be familiar with all the details. Many people thought...read more

An Event Planner’s Guide to Event Tech Trends in 2015

Welcome to 2015. Another year filled with promise and potential. An opportunity to re-organize your life and get back on top of the game before the year takes over. Like many event planners, you’ve probably resolved to figure out this “technology” thing that everyone seems to be talking about, so...read more

7 Simple Secrets to Successful Social Media Marketing

Reaching as many niche audience members as possible, is an important goal for any digital marketer. After all, what good does your high quality content do if no one sees it? Thankfully, you don't have to hire an SEO specialist to see noticeable gains in your reach. Getting into the habit of applying...read more

5 New Tools Your Business Needs in 2015

Looking to start your new year with a new set of internal systems to make your life easier? I'm on the same mission and over the past few weeks, I've been vetting a few new tools that I wanted to share with you. Whether you're looking to track expenses, manage you to-do list or automate your every...read more

3 Things I Learned About Myself and My Event Business in 2014

Tis the time of year for reflection and I've been doing my fair share of that lately - looking back at the ups and downs of the year and figuring out my plan for 2015. I still consider myself a newbie in our industry. I started my company 4 years ago, but only went full-time two years ago. So - I...read more
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