Event Branding Guide 101

Event MarketingEvents

Developing a strong brand for your event can help build credibility, loyalty, recognition and support. It helps attendees buy-into your brand promise and allows them to feel they are making a statement about themselves by their very participation. But...

What will the Meeting Room of the Future look like?

Events Headliner Industry Trends

IACC releases the findings of its annual future-facing survey into planner predictions   ‘The meeting room of the future will need to place greater emphasis on sustainable practices as...

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