What the Biggest Political Polling Mistakes in History can Teach us about Surveys

Polls have been used to try and predict the outcome of important political races for centuries. The first poll was a modest straw poll conducted by the Harrisburg Pennsylvanian newspaper in attempt to determine the 1824 presidential election. Today, as we approach the 2014 mid-term elections, our national attention has turned the ever-increasing number of


Inqiusium by Cvent

Dreamforce Recap: Survey Says…It Was a Hit!

What do surveys, tie dye and Salesforce have in common? Well, we’re here to answer that for you today. The Inquisium team was in San Francisco October 4-7 at Dreamforce, Salesforce’s annual user and industry conference. We were the crew in purple tie dye, spreading the word about our new Salesforce Integration. The shirts and


34 Ways to Increase Customer Survey Response Rates

Every once in awhile, it’s a good idea to step back and examine our response rates. Here are a few ideas to get you started. Switch up your subject lines Change the from name Check in on the ease of use of your survey Shorten your survey Tell people how long your survey is in


Part 2: How to Recruit 3 Types of Survey Support

In Part 1 of this two-part blog series, we discussed the importance of recruiting the support necessary for your survey programs to succeed. The first part focused on recruiting executive buy-in and a project owner. The final type of support you need is from your survey respondents. Here is how you get it: Recruiting Respondents:


Boss

Making the Most of Your Training Initiatives

Employee learning (training and development) initiatives are no small piece of the pie when it comes to organization’s budgets. According to ATD’s 2013 States of the Industry report, organizations spent $164.2 billion on employee learning in 2012. Of this, 61% was spent internally. Training and development initiatives differ from company to company, but the reason


5 Types of Employee Surveys You May Not Know About

When you think about employee surveys most times you think about conducting surveys to understand employee satisfaction and engagement. However, there are many other types of employee surveys that you could be conducting to get a better understanding of all aspects of the employee lifecycle. These 5 types of surveys will give you a well-rounded


Event Planner at Work

How to Select the Right Event Management Technology (Part 3)

If you’ve ever been in the market for a new technology, you know how many options there are. It can make your head spin. What do you need to look for? Which one will be the best fit? How do you know? In the first and second parts of our series, we’ve been discussing the


Content Marketing

Be Thankful for Feedback: Good, Bad, and Indifferent

The ebbs and flows of sales in the retail world, specifically during the holidays, can keep a lot of store owners up all night. What worked once in the past might be a disaster today. This goes for both large chains, and small businesses. Recently, we’ve seen many large retailers make big moves: testing out


meeting program risk

Tips for Measuring Frequency of Usage in Surveys

There are two ways to get to the question of frequency of use. The first is to analyze your transactional data and create a suitable measure, such as the average number of visits in the last week, month, year etc. This provides a reliable benchmark, but it does not allow you assess the attitudes behind