The Route to Mobile Event App ROI [Infographic]

Measuring the performance of your mobile app is critical to evaluating the success of an event. But too often planners just look to hard numbers to tell the story....

Content Marketing Mobile

Are You Hip Enough To Attract a Younger Audience?

Attracting a younger generation to your conferences and events is not as simple as culling through stock photo sites for a younger, fresher face to add to your event marketing. Saying your event is hip and appealing to a younger generation does not make it so. Getting out the right message to the younger generation


Social Media Marketing

7 Tips for Encouraging Social Media Engagement During Your Event

Your event has begun and your attendees can’t seem to share enough about it on Twitter, Facebook, Instagram, Google+ and even Vine. They are posting pictures, conference tweeting, conversing and even arranging their own meet-ups with the help of your event hashtag. Brand advocates are also there, taking the lead in the social media sharing


Boss

New Mobile Feature: Sponsorship Updates

Planners understand that sponsorship (and keeping sponsors happy) is the secret sauce for event ROI, which also extends to your mobile event app. When we decide on updates to the CrowdCompass mobile app, we look to you – our customers – to find out industry trends, stakeholder expectations, and job challenges that can be alleviated


New Mobile Feature: Navigation Icons

If you’ve built a mobile event app before, you understand – setting up the navigation isn’t the most exciting part. But to your attendees, the navigation is a key part of how they engage with the app the first time they open it and for the rest of your event. The easier it is for


CventCONNECT Story

Are You Prepared For The Future of Attendee Check-In?

Event check-in is one of the most stressful components of an event. It’s also the first impression your guests will have of the event and possibly your brand, making it critical that you manage every detail just right. In the past, manual processes have made it challenging to provide good event experiences for attendees. Using


The Psychology Behind Gamification

Earlier this year, we released a new gamification feature for our mobile app event. Now, we’re diving into the psychology behind gamification – what it is, why it works, how it works, and why you should be using it at your next event. There’s a 99.9% chance you have either played, witnessed, or been trampled


Event Planner at Work

How to Select the Right Event Management Technology (Part 3)

If you’ve ever been in the market for a new technology, you know how many options there are. It can make your head spin. What do you need to look for? Which one will be the best fit? How do you know? In the first and second parts of our series, we’ve been discussing the


Group Business Data at Work

How to Implement a Meetings Technology Tool

The final piece of the meetings management puzzle is choosing and implementing technology. People often wonder why we put this step last, but it’s because you need to know your goals with technology (and meetings) in order to get the most out of it. The best technique for implementation is to do it in phases.


A Beginner’s Guide to Event Technology

Technology innovations have made event planning easier by allowing for more automatic and seamless processes. But with literally hundreds of options on the market for all different aspects of an event – from pre-planning to check-in, audience engagement, and post-event evaluations – it can be daunting to figure out which technologies you really need. In