How iBeacons Can Improve Your Event

Meetings tech expert Corbin Ball recently described iBeacons as having a major impact on events. But, why? (And what are iBeacons again?) iBeacons are another way for you to...

10 Questions to Ask When Selecting a Conference Venue

When you’re busy scouting for a conference location that meets all your criteria, it’s easy to get caught up in minor details and overlook something critical for your meeting’s success. Especially if this is a new conference for your company or you’re not entirely familiar with venue sourcing, it’s important to move forward with a


Choose the Best Service Style for Your Next Event

Often the style of service will influence the types and varieties of foods the caterer can offer. For instance, foods that will be passed on trays by servers during an afternoon reception must be easy to handle. They also must be able to hold up well. Sauced items, which could drip, should not be served,


Closing the Loop: It’s More than Just a Survey Response

We’ve all been there. We’ve completed a survey because we had a bad experience, provided candid feedback because we felt we just needed to be heard, and then crickets…we heard nothing. I think that’s in some unofficial survey handbook somewhere that it is an absolute no, no. How do you expect your customers to remain


2016 CrowdCompass Benchmark Study

Why Employee Engagement Metrics Matter More than Ever

Let’s face it, employees are either engaged or disengaged. There is generally very little middle ground, and that makes tracking and measuring employee engagement rates rather difficult for HR executives and the C-suite. I read a recent article on LinkedIn from Mark Crowley, Leadership Change Agent, consultant and author. He shared that employee engagement is


2016 Hot Event Industry Trends

At the threshold of a new year, event and meeting planners are able to take a breather. It’s important to keep events fresh, unique and alive, year after year. Devoting quality time to spotting trends can be helpful in shaping future events. Cvent Blog has been discussing a number of them throughout the year. Once


10 Ways to Make Time for Surveys

During the busiest time of the year, how will you get your target audience to find time to fill out your surveys? Even the simplest, most attractive surveys have to fight for attention. But it’s worth it, especially since a 5% increase in customer retention can increase a company’s profitability by 75%. The holidays are



Set Up a Twitter Live Stream at Your Next Conference

Many of us are always plugged in, and research from marketing agency Tecmark even suggests that the average smartphone user looks at their phone over 200 times a day. That’s a staggering number. And what is a ton of that usage focused on? You guessed it: social media. A Social World Over 500 million tweets


Mobile App Cvent CONNECT

The Event Effect: It’s the ROI Businesses Should Care About

We’ve all been to tradeshows, attended in-person events and even participated in webinars or virtual conferences. Some of us are looking for that competitive edge that helps us in our careers or our business while others are looking to experience something new. Millions of businesses invest in these types of events each year. According to