May 22, 2018 // 9 min read
The ABC’s of Event Planning
Planning an event may seem overwhelming, but we’re here to tell you that, if you take a deep breath, you’ll see it may actually be as easy as ABC....
May 18, 2018 // 3 min read
Cvent’s Top Meeting Hotel: How do they do it?
The Gaylord Opryland Resort & Conference Center is obviously doing something right. The Nashville property has landed atop Cvent’s list of Top Meeting Hotels in the U.S. for the second year running. We asked Randy Miller, the Gaylord Opryland’s director of sales and marketing, about the strategies, processes, and tools that his team uses to
May 16, 2018 // 5 min read
How to Engage While You’re Onstage With a Mobile Event App
Have you ever heard of “nomophobia” before? Nomophobia is the fear of being without one’s phone. Whether or not you’ve heard the word before, you’re probably very familiar with the fear. People are emotionally connected to their phones. They feel anxious if they miss a text. Phones are so ingrained in our lives now that
May 16, 2018 // 2 min read
Hospitality Goes High-Tech With Hotel Robots
When it comes to technology, hotels certainly like to invest in tools that help their marketing strategies or operational efficiency. But some innovations do that with more flash than others. Virtual-reality tours make it easier for planners to narrow down the list of potential cities or venues, helping sales. Attendees marvel at modern conveniences such
May 15, 2018 // 2 min read
Top Meeting Hotels: Who Made Cvent’s List?
Cvent released its 2018 lists for the Top Meeting Hotels, and the U.S. rankings have a familiar name at No. 1: The Gaylord Opryland Resort & Convention Center in Nashville tops the list for the second consecutive year. “Being recognized as the highest-ranking hotel two years in a row is a testament to our incredibly
May 09, 2018 // 2 min read
Pasadena’s New Hotel Renovations Offer More Meeting Spaces and Enhanced Amenities
Selecting a destination for meetings is never an easy choice. With so many options available, meeting planners desire locations that are convenient, tech-savvy, and travel-friendly. These factors and many others have made Pasadena an ideal destination to host meetings and events of various sizes, while also offering the best hotel accommodations outside of Los Angeles.
May 09, 2018 // 6 min read
Brooke Gracey Talks About The New Mobile Event App Benchmarking Report
CrowdCompass recently released a brand new, never before done, benchmark report on mobile event apps. The report compiles data from 2,000+ events held in 2017 that used a CrowdCompass mobile event app. This report highlights key industry averages and statistics. In addition, the collected information provides actionable ways you can improve your metrics. “This report
May 09, 2018 // 2 min read
Data vs. Intuition: What Should Drive Hotel Decisions?
How much should algorithms dictate business decisions? That’s the provocative question posed by Harvard Business Review (HBR) in a case study about hiring and promoting employees. But it’s a question that can apply to a wide range of circumstances in a wide range of industries — including hospitality and events. As data become more available
May 02, 2018 // 4 min read
4 Creative Ways Hotels Use Instagram Stories in Marketing
When Instagram Stories first came out in 2016, users were confused. Was Instagram trying to become Snapchat? Should brands recycle content across their channels? Today, though, Instagram Stories have become a social stories platform unlike any other. Brands across industries — including hotels — are utilizing them to creatively market themselves. Why? Because Instagram Stories
April 25, 2018 // 9 min read
How AR and VR Can Enhance Your Next Event
Augmented reality and virtual reality are two of the biggest buzzwords in the technology industry right now, and for good reason. The technology, although not brand new, is developing rapidly and has huge potential to impact nearly every industry. From the fun implementation of AR in the popular Pokémon Go game to the life-changing uses