Aria Las Vegas

Aria Las Vegas: Building Excellence Through Analysis

Aria is the kind of place where you want to linger. The Las Vegas hotel’s design keeps it fresh and unique, compared with the rest of the properties in the city. It’s just not like anything else around, in fact. It’s a calming breath of fresh air in a city of bright lights. All of


Fairmont San Jose

Fairmont San Jose: Using Business Analytics to Drive Innovation and Results

The business of hospitality invariably comes down to questions. The kind that drive to deep and actionable ideas to be used in creating an unforgettable experience — a better process, a shared value, a strengthened connection between venue, planner, and customer. Think about it: Without a persistent commitment to ask, discover, and build, great things


The Wink DC

The Wink DC: Making a Strong and Independent Statement of Success

Managed correctly, leaving a major hotel chain like Marriott can be the start of something special. But it takes hard work. Strong communication and business analytics. And a strong brand identity that’s based on a signature and unique event experience. No problem there. The Wink DC, formerly known as the Renaissance Dupont Circle, set out


Meeting and event ROI

Cvent’s Group Business Outlook Sees a Slowdown Coming for Group Bookings

According to Cvent’s latest Group Business Outlook, fewer group rooms have been booked for six of the next eight quarters — a slowdown that may be due to the start of commission change policies and other seasonal factors. The outlook uses data from the Cvent Supplier Network, which saw $16 billion in unique RFPs sourced


Understanding Probability vs. Non-Probability Sampling

Sampling can be a confusing concept for anyone carrying out survey research projects. Knowing some basic information about survey sampling designs and how they differ can help you understand the advantages and disadvantages of various approaches. The two main methods used in survey research are probability and non-probability. Probability gives all people a chance of


Growing Your Hospitality Group Business For Dummies

[eBook] Growing Your Hospitality Group Business For Dummies

Most hospitality professionals have no trouble attracting leisure travelers. But attracting meeting and event planners is a whole different ballgame. That’s why we collaborated with Wiley Publishing to create our new e-book, Growing Your Hospitality Group Business For Dummies, Cvent Special Edition. Here are five reasons you need to read it: 1. Group business is



Data on computers

How to Get the Most Out of Hotel Data Analytics

Just because technology exists doesn’t mean that those tools and data insights are being used wisely, efficiently, or cost-effectively. In fact, so much technology exists today that it can be difficult for hospitality professionals not to be distracted by “the next shiny thing” and instead stay up-to-date on the hotel data analytics that could best