Marketing Venues to Millennial Event Planners

Your event planner clients are filled with the passion, creativity, and exceptional organizational skills it takes to excel in this field. That’s exactly what the millennial generation brings to...

Cvent CONNECT Sessions are Now Available! Build Your Agenda Today

Cvent CONNECT Sessions are now available! Hospitality professionals can choose from over 20 sessions this year. If you’ve already registered, click here to start building your own personalized schedule. As a reminder, Cvent CONNECT is taking place Monday-Wednesday, June 12-14 at the Mandalay Bay Convention Center in Las Vegas. Attend educational sessions, receive hands-on Cvent training, and learn


Cvent Hospitality Cloud

Use Seasonality to Help Planners Create Great Meetings

Seasonality. You know it when you see it — but you may not know that there are two sides to the story. Understand this and you’ll locate the sweet spot that results in happy participants on all sides. (For a crash course, register for our 3-part webinar series here.) For many hoteliers, “seasonality” is just


Measure your Hotel Competition

10 Ways To Track Your Hotel Competition

To maximize your hotel’s success, you need to know who you’re up against. More specifically, you should be regularly keeping tabs on: Who your competition set includes. What they are doing. How well they are succeeding. Consistently monitoring your hotel competition set can alert you to trends in the industry, offers that successfully increase group


Event tech

Webinars: A Strategy for Every Season

Throughout the year, hotel sales and marketing teams adjust their strategies to maximize group business revenue in every season. That’s why we’re hosting a new three-part webinar series, A Strategy for Every Season, where we’ll dig into the details of seasonal marketing, building a strategic budgeting plan, and using actionable insights to drive group demand


Cvent CONNECT 2016

Ramping Up for Cvent CONNECT 2017

This year’s Cvent CONNECT is approaching quickly! Held Monday-Friday, June 12-16, 2017 at the Mandalay Bay Convention Resort in Las Vegas, our biggest user conference will feature keynote speakers from the hospitality industry, as well as thousands of event planners and event professionals. The ratio of planners to hospitality is 6x better than other industry


Cvent 2016 Trends Report and 2017 Forecast

2016 Trends Report and 2017 Forecast

The meeting and event industry thrived alongside 2016’s flourishing economy, with positive indicators at every turn. In our new 2016 Trends Report and 2017 Forecast, we explore marketing strategy, technology innovations, experiential design, and more. In 2016 alone, hotels and venues experienced the highest demand since 2007, challenging them to address leads with creativity, service,


Cvent 2016 Planner Sourcing Report

Cvent 2016 Planner Sourcing Report

From budgeting to the entire online sourcing process, we polled more than 700 planners about what makes their #PlannerSourcing experience successful. In the second year of this survey, you’ll gain a side-by-side data comparison of 2015 vs. 2016 results for better insight into what planners want and how their expectations are changing. Survey participants included:


Cvent HSG

What is a Hotel Success Group?

Hoteliers have been coming to us for years asking how they can be more competitive. What is the most effective way to use our channel? How can we understand the planner journey? With Cvent’s network of more than 74,000 meeting and event professionals, we are happy to provide insights on what builds planner loyalty, how


[Infographic] 2016 Planner Sourcing Report

Some of the most valuable information hotel professionals can use comes directly from their actual group business audience: meeting and event professionals. In our latest 2016 Planner Sourcing Report, we tapped into our growing planner network for insight into what exactly fuels sourcing decisions now and in the future. The survey polled more than 700