Luxury Service and Feedback

When it comes to luxury venues, there’s no better way to please guests than with personalized perks. Ana Brant, the director of global guest experience and innovation for the...

GBTA Meetings Education program

3 Things That Keep Hoteliers Up at Night

As your property prepares to wrap up its 2016 business, make sure you’re ready to take on 2017. Are you prepared to improve your lead generation, attract planners that are more likely to convert, and claim your fair share of the market? In our FREE upcoming webinar series, 3 Things That Keep Hoteliers Up at


Hotel Trends Study

Promising Results from the 2016 Venue Trends Study

The IACC professional organization ensures planners and attendees reach their greatest successes by establishing a set of quality standards for small to medium-sized events. In partnership with CBRE, IACC released its 2016 Conference Venue Trends that examined the health and wealth of small meeting and event venues across the industry. Mark Cooper, IACC’s CEO, noted,


Cvent Ultimate Guide to Group Business Negotiations

eBook: Ultimate Guide to Negotiations

Behind every successful group business contract is a hotel professional using smart negotiation practices. In fact, your hotel’s revenue relies on the negotiation skills you bring to every planner interaction. With the right skills and insider insight, hotel professionals will be prepared to master the negotiation stage of every meeting and event at their venue.


Inside the Marriott-Starwood Merger

Set to be the first hotel group with over one million rooms, Marriott International is on track to merge with Starwood Hotels & Resorts Worldwide. The acquisition of the company on September 23 for $13.3 billion will complete before end of the year. The merger will join more than 5,700 properties and 30 brands across


Hotel Trends and More

3 New Hotel Trends to Make You Smile

In 2016, venues are embracing their creativity. Hotels around the world are taking advantage of new trends emerging in the industry. Customizing the event and hotel experience is at the top of planners’ lists when optimizing their strategies, and hotel professionals have taken note. See the list below for ideas on how to up your


2017 Hotel Pricing: A Tale of Two Coasts

This post was originally featured on the Cvent’s Elite Meetings Blog, Meet Well. Research presented at the annual conference of the Global Business Travel Association this summer (July 15-20) in Denver presented a mixed picture of what planners could expect in the coming months when it comes to negotiating 2017 hotel rates. For North America,


Airbnb Marketing

3 Things Hoteliers Can Learn From Airbnb’s User Experience

We have entered an era of digital disruption. Every industry is feeling it, especially the hospitality industry. Just as Uber became the biggest threat to taxis without owning a single car, Airbnb is becoming the biggest name in the hotel industry without owning a single hotel. What does this mean? The biggest competition to your


CVB

Mastering the CVB-Planner Relationship in the Tech Age

The following information is provided by Visit Anaheim. In an industry where relationships are paramount, how can CVB’s and DMO’s maintain them and show value to planners considering their destination? Our industry focuses on face-to-face human connection and building relationships that last. This is the core of what destination marketers do, which will never be


test

5 Hotel Marketing Basics to Master Right Now

Because of the ROI attached, it’s common that hotel sales teams often get the majority of resources, funds, and staff at your hotel. This means your marketing efforts depend on what’s left over. It’s for the same reason that you’ll find marketing departments made up of skeleton crews, while the sales team has layers of