September 19, 2017 // 3 min read
Do you have the up-to-the-minute information you need to compete in the crowded hospitality marketplace? Technology is changing rapidly, providing both opportunities and challenges for already very busy hospitality...
September 14, 2017 // 3 min read
In the hospitality industry, if you’re not keeping up with technology, you’re not keeping up with the competition. Using analytics to get an edge on the competition and get ahead of the curve to win more RFPs is the name of the game. Our new webinar series Three Keys to Getting Ahead of the Competition
August 30, 2017 // 4 min read
Competition is fierce when it comes to RFP responses. Software automation goes a long way toward streamlining the process, but there are other things you can do to up your approval odds. Following tried-and-true expert advice will help you avoid common RFP pitfalls and move your response higher on the short list. Get honest Do
August 08, 2017 // 1 min read
Did you know that there were more than 2,000 planner attendees at Cvent CONNECT this year? From the Trade Show to the keynote presentations, there were plenty of activities and networking opportunities throughout the week. Check out our new infographic that shows the highlights from the Hospitality Cloud portion of Cvent CONNECT 2017 below.
July 24, 2017 // 3 min read
Event planning takes a village, and the more you include your destination experts, the better your events will be. The hospitality industry has made a major focus shift toward the experience economy, moving farther away from purely transactional relationships. This means that destination marketing organizations (DMOs) are more involved and more valuable than ever. Here
June 13, 2017 // 4 min read
Have we done a good job of making sure everyone understands the mission and communication goals of our venue? Think about the power of having a guest hear a consistent message no matter who they meet at your venue. At the Cvent CONNECT 2017 breakout session entitled Building Brand Ambassadors Step by Step, attendees got
June 13, 2017 // 7 min read
Customers born at different points of time have distinct preferences in what they value, how they spend their time and money, and what marketing they’ll respond to. Francesca Vereb, Senior Director of Product Marketing at Cvent, has over 20 years of strategic marketing and hospitality background, and she’s been in the trenches creating campaigns to
June 12, 2017 // 4 min read
We should be asking ourselves daily “How can we keep this customer happy? …because if we don’t, somebody else will.” Conor Wilcock began his session with this quote from Bill Gates. Conor knows a thing or two about keeping customers happy. As Research Director at B2B International, Conor’s performed market research with hundreds of clients,
April 05, 2017 // 3 min read
Hoteliers around the world constantly face the nagging question of how to increase group business. With uncertainty over politics pulling industries of all sorts in different directions, hospitality is sure to take a blow (unless of course you’re prepared). Hoteliers and event planners are bracing for an impact from these global changes – is your
March 20, 2017 // 6 min read
Your event planner clients are filled with the passion, creativity, and exceptional organizational skills it takes to excel in this field. That’s exactly what the millennial generation brings to the mix. They’ve entered the business with passion and innovation, but they’re not likely to be influenced by the same factors their GenY and Baby Boomer
