What the Connection Economy Means for Hotel Marketing

In today’s competitive hospitality market, it can be difficult to have your brand’s voice heard above the noise. Whether at the property or the chain level, marketing and sales...

Social Media at Cvent

3 Tips to Up Your Hotel’s Social Media Game

Social media can be a fun and effective way to build and expand a loyal customer base for your hotel at little to no cost. But a social media strategy requires more than simply posting about your hotel to Facebook, Twitter, and LinkedIn. Social media platforms offer a lot of technological firepower, but it’s only half


[Infographic] 2016 Planner Sourcing Report

Some of the most valuable information hotel professionals can use comes directly from their actual group business audience: meeting and event professionals. In our latest 2016 Planner Sourcing Report, we tapped into our growing planner network for insight into what exactly fuels sourcing decisions now and in the future. The survey polled more than 700


Luxury Venue

3 Things this Event Planner Wishes Venues Would Change

The following post by Liz King from the Meet Well blog outlines planners’ wishes concerning meeting and event venues. Read on for the true planner perspective. Event planners and venues. Venues and event planners. The two go hand-in-hand. Venues are one of the first things that event planners look to secure when hosting an event.


Cvent On-Demand Product Videos

Videos: How to Create, Manage, and Measure Demand

In our new series of on-demand videos, you’ll find quick overviews of some of our newest and most successful software solutions. Learn more about tools you’re already using, or discover supplemental strategies for better group business practices. The videos are suitable for DMOs, individual properties, large chains, and more, and they show exactly how Cvent’s


Cvent Planner Loyalty Study

Cvent Planner Loyalty Study

According to American Express Meetings & Events, over 85% of respondents indicated having similar or increased levels of meeting activity at their venue in 2016, regardless of planner loyalty. Venues are reaping the benefits of increased meeting growth, new construction, and rates – and for the first time since 1981, occupancy rates are at an


Meeting Minds Blog

What Hoteliers Can Expect From the New Cvent Blog

We are incredibly excited about the launch of our new blog! We’ve spent months of research to create valuable content in a place that’s attractive and easy to navigate. The Cvent Blog will serve as a resource to the entire meetings and events ecosystem, where both event and hospitality professionals will find valuable tips, best practices,


Luxury Hotel

Luxury Service and Feedback

When it comes to luxury venues, there’s no better way to please guests than with personalized perks. Ana Brant, the director of global guest experience and innovation for the Dorchester Collection in London, dove into the “Algorithm of What Luxury Customers Really Want,” and pointed out the challenge with after-the-fact feedback. “As the luxury segment


GBTA Meetings Education program

3 Things That Keep Hoteliers Up at Night

As your property prepares to wrap up its 2016 business, make sure you’re ready to take on 2017. Are you prepared to improve your lead generation, attract planners that are more likely to convert, and claim your fair share of the market? In our FREE upcoming webinar series, 3 Things That Keep Hoteliers Up at


Hotel Trends Study

Promising Results from the 2016 Venue Trends Study

The IACC professional organization ensures planners and attendees reach their greatest successes by establishing a set of quality standards for small to medium-sized events. In partnership with CBRE, IACC released its 2016 Conference Venue Trends that examined the health and wealth of small meeting and event venues across the industry. Mark Cooper, IACC’s CEO, noted,