Videos: How to Create, Manage, and Measure Demand

In our new series of on-demand videos, you’ll find quick overviews of some of our newest and most successful software solutions. Learn more about tools you’re already using, or...

Cvent Planner Loyalty Study

Cvent Planner Loyalty Study

According to American Express Meetings & Events, over 85% of respondents indicated having similar or increased levels of meeting activity at their venue in 2016, regardless of planner loyalty. Venues are reaping the benefits of increased meeting growth, new construction, and rates – and for the first time since 1981, occupancy rates are at an


Meeting Minds Blog

What Hoteliers Can Expect From the New Cvent Blog

We are incredibly excited about the launch of our new blog! We’ve spent months of research to create valuable content in a place that’s attractive and easy to navigate. The Cvent Blog will serve as a resource to the entire meetings and events ecosystem, where both event and hospitality professionals will find valuable tips, best practices,


Luxury Hotel

Luxury Service and Feedback

When it comes to luxury venues, there’s no better way to please guests than with personalized perks. Ana Brant, the director of global guest experience and innovation for the Dorchester Collection in London, dove into the “Algorithm of What Luxury Customers Really Want,” and pointed out the challenge with after-the-fact feedback. “As the luxury segment


GBTA Meetings Education program

3 Things That Keep Hoteliers Up at Night

As your property prepares to wrap up its 2016 business, make sure you’re ready to take on 2017. Are you prepared to improve your lead generation, attract planners that are more likely to convert, and claim your fair share of the market? In our FREE upcoming webinar series, 3 Things That Keep Hoteliers Up at


Hotel Trends Study

Promising Results from the 2016 Venue Trends Study

The IACC professional organization ensures planners and attendees reach their greatest successes by establishing a set of quality standards for small to medium-sized events. In partnership with CBRE, IACC released its 2016 Conference Venue Trends that examined the health and wealth of small meeting and event venues across the industry. Mark Cooper, IACC’s CEO, noted,


Cvent Ultimate Guide to Group Business Negotiations

eBook: Ultimate Guide to Negotiations

Behind every successful group business contract is a hotel professional using smart negotiation practices. In fact, your hotel’s revenue relies on the negotiation skills you bring to every planner interaction. With the right skills and insider insight, hotel professionals will be prepared to master the negotiation stage of every meeting and event at their venue.


Evaluating DMO Website Performance

Evaluating DMO Website Performance

As stated in the 2016 ADARA study, “DMOs and tourism boards are continuously tasked with justifying their overall spend and business impact, or return on investment (ROI). However, the media landscape is fragmented across channels and measurement capabilities, and these organizations have very little visibility into true travel outcomes.” ADARA’s Site Impact is a new


Inside the Marriott-Starwood Merger

Set to be the first hotel group with over one million rooms, Marriott International is on track to merge with Starwood Hotels & Resorts Worldwide. The acquisition of the company on September 23 for $13.3 billion will complete before end of the year. The merger will join more than 5,700 properties and 30 brands across


Hotel Trends and More

3 New Hotel Trends to Make You Smile

In 2016, venues are embracing their creativity. Hotels around the world are taking advantage of new trends emerging in the industry. Customizing the event and hotel experience is at the top of planners’ lists when optimizing their strategies, and hotel professionals have taken note. See the list below for ideas on how to up your