Find Your Group Business Evaluator Score

Venues are constantly battling for new group business leads, stronger planner relationships, and data-driven analytics that prove overall success. It can be challenging to measure how you’re performing compared...

Wearable Tech

Hotel Marketing With Wearable Tech

Just as the last hotels are catching on to using tablets for site inspections and smartphones for check-ins, big names in hospitality are going full-speed on the next generation of tech amenities. Wearable technology, including Apple Watch and Microsoft’s augmented reality Hololens, are poised to supplement and possibly supplant the convenience of tablets and smartphones


Hotel Planner Meeting

6 Proven Ways to Move Planners Closer to Saying Yes

All the elaborate dinners. The friendly follow-up phone calls. The personalized gifts. These schmoozing strategies are just a few that hotel sales people use to push planners closer to saying yes. Effectively persuading planners to choose your property takes more than just blanketing them in VIP treatment. Whether your client’s hot buttons are price, location,


Jillian Michaels at Cvent CONNECT

Cvent CONNECT Welcomes Jillian Michaels

CONNECT Day continued by welcoming Cvent CONNECT’s headlining keynote, Jillian Michaels, to the stage. “I don’t know anything about your business,” Jillian admitted to a room packed with hotel professionals and planners. “But,” she continued, “I do know how to build a better life, which means a better business.” Everyone in the audience is custom


Planner Perspective: Hotels and Their Clients

In order to forge strong meeting and event planner relationships, it’s important for hoteliers to understand the planner perspective. Glenna Fulks of Kite Meeting Management and Megan Schindele of The Ritz-Carlton in Dallas sat down with Cvent CONNECT’s hotel professionals and openly discussed what they can learn from their clients. They offered five best practices


Nikhil Gupta at Cvent CONNECT

Run with the Big Dogs: Hotel Business Strategies

Day two of Cvent CONNECT concluded with three of the hospitality and travel industry’s rising “tech titans” appearing together on one stage. Top executives from HotelTonight, Skyscanner, and nSight spoke about key trends and major hotel business strategies affecting the future of technology, hospitality, and the economy. Kevin Fliess, VP of Product Marketing at Cvent,


Planners and Hoteliers Unite: A Word from Reggie Aggarwal

Welcome to CONNECT Day! Planners and hoteliers had an opportunity to mingle and come together to hear from Reggie Aggarwal, Cvent’s Founder & CEO, and this year’s Cvent CONNECT headlining keynote, Jillian Michaels. Reggie appeared on the stage for the first time to kick off CONNECT Day and day one for event and meeting professionals.


Digital Hotel Strategy

Does Your Digital Strategy Byte?

With nearly 600 hospitality brands currently in the global market, what makes yours stand out from the crowd? Steven Seghers and Michael Mustafa from HyperDisk Marketing asked this question after welcoming hotel professionals to their breakout session, Does Your Digital Strategy Byte: Create a Better Online Marketing Plan. Steven began by noting that we must look


Hospitality Cloud: Welcome to Cvent CONNECT

After a packed first day at Cvent CONNECT, hotel professionals gathered to hear Cvent’s Co-Founder & President of Worldwide Sales and Marketing, Chuck Ghoorah, and Senior Vice President of Sales, Bharet Malhotra, speak about the state of group business in the hospitality industry and how venues can remain competitive in today’s market. Bharet kicked off the


Cvent CONNECT Crowd

The Biggest Threat To Your Business Isn’t Other Hotels

The condos next door, the apartment complex downtown, the warehouse down the street — hotels’ biggest competition is no longer limited to other hotels. Patrick Mayock, Senior Director of STR Research and Development, welcomed hotel professionals at Cvent CONNECT to his breakout session, “Why the Biggest Threat to Your Business Isn’t Other Hotels.” He opened