CONNECT Session

How to Engage While You’re Onstage With a Mobile Event App

Have you ever heard of “nomophobia” before? Nomophobia is the fear of being without one’s phone. Whether or not you’ve heard the word before, you’re probably very familiar with the fear. People are emotionally connected to their phones. They feel anxious if they miss a text.  Phones are so ingrained in our lives now that


Henn na Hotel robots

Hospitality Goes High-Tech With Hotel Robots

When it comes to technology, hotels certainly like to invest in tools that help their marketing strategies or operational efficiency. But some innovations do that with more flash than others. Virtual-reality tours make it easier for planners to narrow down the list of potential cities or venues, helping sales. Attendees marvel at modern conveniences such


Data vs. Intuition: What Should Drive Hotel Decisions?

How much should algorithms dictate business decisions? That’s the provocative question posed by Harvard Business Review (HBR) in a case study about hiring and promoting employees. But it’s a question that can apply to a wide range of circumstances in a wide range of industries — including hospitality and events. As data become more available


Woman Using VR Headset

How AR and VR Can Enhance Your Next Event

Augmented reality and virtual reality are two of the biggest buzzwords in the technology industry right now, and for good reason. The technology, although not brand new, is developing rapidly and has huge potential to impact nearly every industry. From the fun implementation of AR in the popular Pokémon Go game to the life-changing uses


Cvent Chatbots

Chatbot Best Practices and Analytics

Are they dealing with a human or a bot? As long as guests and potential guests get the service and assistance they need, hospitality pros can boost productivity and even cut costs through the effective use of chatbots. What Are Chatbots? Even if you think you’ve never engaged with a chatbot, chances are you have. Both Amazon’s Alexa


Cvent | Chatbots

How Chatbots Improve Meetings and Events

While we see big brands using chatbots to engage users online, we are now seeing chatbots as a way to engage them more offline. Chatbots are now being used as a tool for events in helping capture audiences and attendees. We are seeing a trend of events moving away from apps as it’s becoming more


Cvent - 2018 Outlook for Meetings and Events Industry

2018 Outlook for Meetings and Events Industry

Suffice it to say that hotel and hospitality professionals will have a lot on their plates this year as they react to everything from rapid technology advancements to changing consumers’ needs. Here’s a look at some of the top trends likely to impact you this year. Creative Group, a boutique advertising agency based in Appleton,


Hospitality Technology

Creative Tech that Enables Exceptional Hotel Service

Around the country, hotels are using technology to provide high-touch experiences for guests. Their goal: to understand and anticipate their needs, and by offering new conveniences and options to boost the guest experience. Data and Communication are Foundational Bill DeForrest is CEO of Spire Hospitality, a hotel management company based in Chicago. DeForrest says he


VR in Hospitality

Using 360-Degree VR to Promote Hospitality

Hotels and Destination Marketing Organizations are embracing VR in a big way. According to an article in Hotelier Magazine, “In the past year, Marriott Hotels and Resorts, Best Western Hotels & Resorts, Holiday Inn Express, Carlson Rezidor Hotel Group, Shangri-Law Hotels, and Resorts and Airbnb have all incorporated VR into the guest experience in some