Blogger Community

Tuesday Tip: Reach Out to Your Blogger Community

Bloggers and big industry players should be a key part of your event marketing strategy. Reaching out to influential professionals in the event industry will broaden your event’s reach and spark social media activity. Well known guests give your event credibility and lead to extra promotion by word-of-mouth — which is consumers’ most trusted form


Cvent CONNECT Breakout Sessions

Top 10 Breakout Sessions at Cvent CONNECT 2016

Cvent CONNECT 2016 is quickly approaching, and we’ve put together an incredible lineup of speakers for our hospitality audience. Our breakout session topics range from emerging group business trends to new marketing tactics and expert planner panels. Keep reading for our list of the ten breakout sessions you won’t want to miss at this year’s Cvent


CventCONNECT Story

Be a Part of the #CventCONNECT Story

The hashtag. Once the pound sign on your phone, it is now an integral part of social media and the way we communicate with each other online. While #selfie and #YOLO have given the hashtag a juvenile reputation, professionals and businesses need to know how hashtags work and how crucial they are to the meeting


Next Chapter: Cvent Acquired for $1.65 Billion

Today, we announced Cvent (NYSE: CVT) has agreed to be acquired for $1.65 billion dollars ($36 per share) by Vista Equity Partners, one of the world’s largest technology investors. This will be the largest acquisition of a publicly traded software company in Washington, DC history. When events like this happen, people tend to focus on


Event Planner at Work

Part 1: Understanding Planners’ Needs

In a three-part series, we’ll dive deep into how venues can prepare themselves for their biggest events and exceed the expectations of the industry’s top planners. Understanding planners’ needs was the first tip Rachel offered: “Cvent CONNECT 2016 will be a large conference with several sessions occurring concurrently throughout the day. Not all venues have


Social Media Marketing

Social Selling: Turning Online Conversations into Offline Revenue

Selling is social. Always has been and always will be. However, today social selling has taken on new dimensions and formats. Now we’re tasked with building and maintaining relationships with clients via social media channels, like LinkedIn, Twitter, Facebook, and Instagram. For hotel sales people looking to connect with meeting and event planners, the key


Event Planner

What Hoteliers Can Learn from Planner Wish Lists

On June 26-30, close to 3,000 event and hospitality professionals, partners, and employees will come together at this year’s Cvent CONNECT. As our largest event, Cvent CONNECT 2016 will encourage the best in the business to share ideas, build stronger relationships, and deepen their knowledge of the industry. On Tuesday, June 28, event and hospitality


Going Live: 5 Things Planners Need to Know about Periscope

The Periscope app has been leading the way for live streaming, and 2016 is the time to get on board. Periscope allows users to instantly broadcast and view livestreams via smartphones and mobile devices. The Twitter-owned company has already had a huge impact on the event industry, and has given a whole new dimension to


Are You an Early Bird Planner?

As meeting planners, we are conditioned to constantly think ahead. We’ve been trained to envision all possible scenarios (we’ve seen it all) and react accordingly. Ask me what my plan is for my next event, and I’ll respond, “Do you want to see plan A, B, or C?” It’s all about planning ahead and being