Hot 2015 Food and Beverage Trends

Serving cuisine and beverages in a fresh new way is a sure-fire strategy for spicing up just about any event. Here are some of the hottest food and beverage trends expected to take hold this year. At the recent Gourmet Food & Wine Expo in Toronto, bison stew and ethnic foods from Indian chicken tikka


Meeting Technology at Cvent

Networking 22nd Century Style: Is that Really You?

For most of us, it’s difficult to imagine what the future will look like 10 years, even one year from now. Yet there are futurist thinkers who are trying to envision what the Internet will look like in the 22nd century. Curious about what the Internet of the future could look like? One of the projections


Hotel SEO

6 Ways Hotels Can Tick Off Google

With all of your hotel marketing programs and practices, at the end of the day Google decides your hotel’s fate. This is why smart hotel marketers scramble to understand the newest set of rules set forth by each Google update. But, for every smart marketer who knows what quasi-SEO practices to stay away from, there


Social Media Photo Sharing: Flickr vs Instagram

As event planners, there are a number of times when it is necessary to either share or access photos. For example, it may be necessary to share event photos with event organizers or attendees. Event planners who blog need access to a library of photos that have been cleared for legal use. Flickr and Instagram


Social Media Marketing

Tips For Using Social Media To Increase F&B Sales

In her article, Social Media Serves Up Sales, Francine Cohen, the Associate Editor of Hotel Interactive Editorial Division, points out that social media is driving business to hotels by highlighting their excellent food and beverage offerings. The hotels that reach out using high tech social media, as well as a server on the restaurant floor who exercises


6 Social Media Trends for 2014

2014 is already gearing up to be an exciting year for destination marketing and marketing hotels online via social media. What hotel social media trends can you look forward to in the New Year when marketing toward group travel? And, how can your property best implement them into your hotel marketing strategy? Read on: 1.


Event Coordinators Have the 5th Most Stressful Job in America

Event coordinators are getting the nod as the fifth most stressful job in America in 2014, coming in just above “public relations executive.” Event coordinators are among some interesting company in the newly published list alongside enlisted military soldiers, firefighters, airline pilots, military generals and police officers. According to the CareerCast study, though event coordinators


10 Reasons Social Media Matters for Today’s Event Planner

There is so much happening with social media today it is almost overwhelming. As social sites rapidly grow and evolve, it’s increasingly difficult for the average person to really wrap their head around social media and process what it all means. I imagine this is how it felt when new mediums like TV and radio