Tips For Using Social Media To Increase F&B Sales

In her article, Social Media Serves Up Sales, Francine Cohen, the Associate Editor of Hotel Interactive Editorial Division, points out that social media is driving business to hotels by...

6 Social Media Trends for 2014

2014 is already gearing up to be an exciting year for destination marketing and marketing hotels online via social media. What hotel social media trends can you look forward to in the New Year when marketing toward group travel? And, how can your property best implement them into your hotel marketing strategy? Read on: 1.


10 Reasons Social Media Matters for Today’s Event Planner

There is so much happening with social media today it is almost overwhelming. As social sites rapidly grow and evolve, it’s increasingly difficult for the average person to really wrap their head around social media and process what it all means. I imagine this is how it felt when new mediums like TV and radio