[Infographic] 2016 Planner Sourcing Report

Some of the most valuable information hotel professionals can use comes directly from their actual group business audience: meeting and event professionals. In our latest 2016 Planner Sourcing Report, we tapped into our growing planner network for insight into what exactly fuels sourcing decisions now and in the future.

The survey polled more than 700 participants, including corporate and SMERF planners, along with the occasional planner at associations and more. While we waited for the full study to come out, we created the infographic below to give you a sneak peek at this year’s results. Check out the top stats, including average meeting size, plans to source internationally, and quotes from satisfied customers.

Check out the entire 2016 Planner Sourcing Report here!

Cvent 2016 Planner Sourcing Study

Designed by Sara Wickersham


Hannah Burks

Written by Hannah Burks

Hannah produces content marketing for Cvent's Hospitality Cloud. She builds blogs, reports, eBooks, and more that bridge the gap between hotel professionals and modern event planners.