Episode 8

Strategic Meetings Management - It’s A Lot Easier Than You Think

Strategic Meetings Management sounds great in theory but many organizations still struggle to understand what exactly it is and how to ultimately implement it. With this ambiguity, SMM is often misclassified as a complicated program that is hard to put together. In this webinar we will debunk the myth that SMM is intangibly complex by breaking it down into bite sized pieces that companies of any size can easily understand and adopt. Learn best practice and tried and true approaches as directed by Julie Haddix, Cvent SMM guru.

Links and Resources Discussed:

• SMM for Dummies
• SMM Starter Kit
• Register for EMA in Playa Del Carmen

Episode 7

Duty of Care

As event planners, we have a responsibility to keep our attendees safe. Find out how duty of care applies to planners. From training to a clear emergency plan, we discuss simple steps you can take to prepare for the worst.

Episode 6

Come Fly with Me

Cvent surveyed 500 travel managers across Europe about their budgets, priorities, preferences, concerns, and requirements when considering hotels for their organization’s hotel programs. In this episode, we share their insights.

Episode 5

Win the Event, Day, Week, or Even the Year

When it comes to event success, it’s easy to get bogged down in whether an event increased ROI. But in the events world, it isn’t just about the endgame and success may look different than what you’re used to tracking. Discover how to find wins in different aspects of your events from Dakota Davis, Regional Marketing Director, at Emarsys.

Episode 4

Do it for the ‘Gram: Activating Influencers at Events

Think influencers are just a trend? Turns out, they can have a big impact on event promotion. We talk about how to activate staff, speakers, and sponsors at the event, as well as the benefits of creating a celebrities program.

Episode 3

The Benefit of Listening: Start A Podcast

Adam Parry discusses how to use a company podcast to drive interest (and registration) to your events and how to integrate a podcast into the live event. Discover how a podcast can broaden the reach of your event.

Episode 2

Art of Moderation

Mark Jeffries, emcee extraordinaire, sits down to discuss how to bring value to live events through the art of moderation.

Episode 1

The Invisible Workload

The invisible workload of event planner including budgeting and how to have successful work/life balance.

Episode 0

How Great Events Happen Season 2 Intro

Brooke Gracey and Cody Liskh return for Season 2 of the How Great Events Happen podcast. Brooke and Cody will sit down with meetings and events industry leaders to explore beyond trends including best practices, the future of events and more!