(Fund) Raising the Bar: The Value of Event Tech for Non-Profits

Limited budgets, fluctuating staff sizes, lack of time — if you’re a professional working for a non-profit organisation, you’re likely faced with a myriad of challenges, most of which are centred around reaching fundraising goals year after year. A tried-and-tested way meeting and event organisers in the non-profit world employ to reach these goals is by holding a variety of live events.

Non-profit planners understand the power of events. Events enable you to reach fundraising goals, retain donors, spread awareness, educate key stakeholders, boost community involvement, strengthen relationships, and more. Event technology can help you and your team better plan and execute those events efficiently and effectively. Whether you’re hosting a gala, an auction, a banquet, a seated dinner, or any other fundraising event, meeting and event technology can help you accelerate your mission.

Here are just a few ways how event technology can cure some of the planning pain:

Event Promotion
Building awareness and creating excitement and buzz around your events is critical. But it’s difficult for anyone to pull this off without some help. Event technology can ease the process by allowing you to create automated, targeted, and personalised marketing campaigns to maximise the impact of your promotion efforts. From emails to branded registration websites, you’ll be able to communicate the right message to your stakeholders to drive event registration and attendance — at the right time. You’ll also be able to quickly and easily track the success of your marketing and promotion efforts and adjust accordingly.

Event Registration and Ticketing
You don’t want your event registration website to be a barrier to success. Your attendees want a user-friendly registration experience, and event technology can give them one. With, say, a customised one-page, pre-populated registration form, the experience can be fulfilling, instead of frustrating. You’ll also be able to select a ticketing-style process or collect donations during registration. Technology gives you the option.

Onsite Check-In
Recovering from a bad first impression is difficult. Long lines, crowds huddling around tables filled with pre-printed name badges on lanyards, and general confusion around check-in can put your most important events in a hole, even before they really begin. Event technology can solve these cringe-worthy situations in a snap. When your attendees arrive, you’ll be able to quickly check them in and get them off to your event. You’ll shorten your check-in lines, reduce staff needed at the registration desk, and start your event off on the right foot. No more bad first impressions.

Learn more about the many reasons why event management technology is the right solution for your non-profit.

Written by Mansi Soni