Posts by Liz King

Liz is an event planning superhero by day, and closeted tech geek and introvert by night. Distraught by the thought of everyday civilians being conquered by spreadsheets, she resolved to re-channel her organizational and tech savvy superpowers and launched Liz King Events while still running events full time for Columbia University. Liz voraciously shared content on event best practices via social media and quickly became a thought leader/influencer amongst her peers. Her hopes of being an incognito event superhero went down the drain as her cover was blown once she started making cameos on lists like "Successful Meetings list of 25 Most Influential People in the Meetings Industry" and "Connect Magazine's list of 40 Under 40 Up-and-Coming Event Planners in 2011." Liz now comfortably wears her cape and employs her superpowers to helps entrepreneurs/brands like Claudia Chan and Ramit Sethi plan smart, tech-savvy events to better engage their attendees.

Outside of client events, Liz uses her prowess to educate and challenge her industry peers on how to better integrate technology into live events to create a more winsome audience experience, through auxiliary outlets techsytalk.com and PlannerTech [Founder]. When not saving Gotham from the event-planning woes, Liz can be found unwinding by learning how to code, brushing up on her Korean, or indulging in Korean cuisine ... all in civilian geek attire, of course.

The views expressed here are those of the author and do not necessarily reflect those of Cvent or any other organization or individual.

Event Tech at #IMEX14 #techsytalk

I'm here in Vegas this week for IMEX14 - a HUGE tradeshow filled with event professionals from around the world. This is my third IMEX event and I'm struck by how technology in the meetings industry has grown. Its footprint is larger at each event and the impact tech is making on our industry is...read more

Conference Season 101: Survival Skills

It's no secret that major conferences all tend to happen around this time of year. People are swamped jumping from one conference to another, spending more time in the airport then they care to admit to. If you’re one of the thousands being plagued by over-exposure to convention centers, long...read more

3 Reasons You Shouldn't Live Broadcast Your Event

Technology seems to solve most of life's greatest challenges and virtual components to events are no exception. Adding a live broadcast of your event allows people to attend who otherwise wouldn't be able to and it gets your brand out there more widely. However, I wouldn't recommend that everyone...read more

Two Core Technology Beliefs You MUST Have as an Event Planner

Technology for events has been around for a very long time, long before I was even in the business. But, the intense focus on how technology can be used in the events industy has really become more popular in just the past few years. Still, many people feel completely out of the loop and behind the...read more

Creating Your Event's Personal Brand

In the last few years there's been a lot of talk about creating a personal brand. Whether you work inside a company or run your own business, there is a new emphasis on how you portray yourself online and enable others to interact with you. But, this is not limited to individuals alone. Great...read more

Vetting Great Event Tech Products

With hundreds of registration and mobile application products out there, vetting the right event technology for your upcoming event is getting to be more and more of a daunting task. You may have an idea of what you're trying to achieve with technology, but my guess is that you find it hard to...read more

Optimizing User Adoption Rates for Your Event Mobile App

So many event organizers invest in a great mobile app for their event. They spend time updating the agenda, speaker list, introducing gamification and refining many other details so that their attendees can engage. However, many events organizers still have trouble earning adoption from their...read more

10 Productivity Apps for #Eventprofs

I am doing a session today at techsytalk LIVE about the 20+ productivity apps every event planner needs. And, for those of you who aren't able to attend, I thought I would share some of the resources here as well. Here are some of my favorite apps, but I'd love to learn about your favorites in the...read more

Using Social Media to Engage at a Conference: My #WEC14 Experience

It's no secret that I am the crazy one on the Twitter feeds at an event. Yesterday, while attending MPI's WEC, I heard I was in the top 10 all day for most tweets, most engagement, top topics and most pics shared. I actually didn't even know until the day was over. Why? Because that wasn't my goal...read more

Content Management Apps for Busy #Eventprofs

If you're an event planner, there are a few things I know about you. I know you are incredibly organized, see things in the big picture and the small details and you're incredibly busy. Am I right so far? If you're like many of us, your office is overflowing with papers and your social media...read more
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