Posts by Liz King

Liz is an event planning superhero by day, and closeted tech geek and introvert by night. Distraught by the thought of everyday civilians being conquered by spreadsheets, she resolved to re-channel her organizational and tech savvy superpowers and launched Liz King Events while still running events full time for Columbia University. Liz voraciously shared content on event best practices via social media and quickly became a thought leader/influencer amongst her peers. Her hopes of being an incognito event superhero went down the drain as her cover was blown once she started making cameos on lists like "Successful Meetings list of 25 Most Influential People in the Meetings Industry" and "Connect Magazine's list of 40 Under 40 Up-and-Coming Event Planners in 2011." Liz now comfortably wears her cape and employs her superpowers to helps entrepreneurs/brands like Claudia Chan and Ramit Sethi plan smart, tech-savvy events to better engage their attendees.

Outside of client events, Liz uses her prowess to educate and challenge her industry peers on how to better integrate technology into live events to create a more winsome audience experience, through auxiliary outlets and PlannerTech [Founder]. When not saving Gotham from the event-planning woes, Liz can be found unwinding by learning how to code, brushing up on her Korean, or indulging in Korean cuisine ... all in civilian geek attire, of course.

The views expressed here are those of the author and do not necessarily reflect those of Cvent or any other organization or individual.

Multiple Streams of Revenue for Event Planners

I remember attending a workshop a few years ago for entrepreneurs. The speaker was talking to a group of (mostly) software engineers and app developers and was encouraging them to think about how they could develop multiple streams of income for their companies. Monthly subscriptions, more

2 Tips for Working With Clients on Successful Last-Minute Events

As much as we love to plan ahead, any event planner knows that our clients often come to us far too late in the process. We've had clients come to us looking for a 300-person conference in just 6 weeks! While it's up to you whether or not you take the business, we've all had a few clients that more

How to Tell Your Friends They Need to Hire You

From time to time, your friends may ask you for "event planning advice." One question is fine, even two, but when the faucet of queries is pouring at full strength, it's time to gently remind them why meeting planning is a BUSINESS. Here's a handy script for you. Ahem. My friend: From the outset, more

GOLDILOCKS TECHNOLOGY: An Assessment Tool to Determine Where YOUR Event Stands

We all know the story of Goldilocks and the Three Bears - she goes into their home and tries to find the chair, porridge, and bed perfect for her. One is too big, the other is too small, but the last one is JUST right. I think many event organizers feel the same way about technology. We integrate more

Why HYPE Might Not Be Great For Your Event and Attendees

I'm sitting here on the East Coast and looking out of my window. What was projected to be a historic snowstorm turned out to be nothing more than a few inches on the ground. I woke up a little bitter (since I'm one of those crazies who loves a good snowstorm); and it got me thinking about the more

3 Things You Need to Know About the End of the Glass Explorer Program

You may have seen the news - the Google Glass Explorer program is coming to a halt. If you're not familiar with it, the Explorer program was the public's chance to buy Google Glass and test it out. Since the announcement is new, you may not be familiar with all the details. Many people more

An Event Planner’s Guide to Event Tech Trends in 2015

Welcome to 2015. Another year filled with promise and potential. An opportunity to re-organize your life and get back on top of the game before the year takes over. Like many event planners, you’ve probably resolved to figure out this “technology” thing that everyone seems to be talking about, more

5 New Tools Your Business Needs in 2015

Looking to start your new year with a new set of internal systems to make your life easier? I'm on the same mission and over the past few weeks, I've been vetting a few new tools that I wanted to share with you. Whether you're looking to track expenses, manage you to-do list or automate your more

3 Things I Learned About Myself and My Event Business in 2014

Tis the time of year for reflection and I've been doing my fair share of that lately - looking back at the ups and downs of the year and figuring out my plan for 2015. I still consider myself a newbie in our industry. I started my company 4 years ago, but only went full-time two years ago. So - more

Best of 2014: Top 5 Event Planning Articles by Liz King

As we near the end of 2014, I realize how much content we have produced over the course of the year. As I know you have been busy keeping up with your work and many other things in life, I thought I would curate my favorite posts from the year in case you've missed them. Here, in no more
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