Posts by Liz King

Liz is an event planning superhero by day, and closeted tech geek and introvert by night. Distraught by the thought of everyday civilians being conquered by spreadsheets, she resolved to re-channel her organizational and tech savvy superpowers and launched Liz King Events while still running events full time for Columbia University. Liz voraciously shared content on event best practices via social media and quickly became a thought leader/influencer amongst her peers. Her hopes of being an incognito event superhero went down the drain as her cover was blown once she started making cameos on lists like "Successful Meetings list of 25 Most Influential People in the Meetings Industry" and "Connect Magazine's list of 40 Under 40 Up-and-Coming Event Planners in 2011." Liz now comfortably wears her cape and employs her superpowers to helps entrepreneurs/brands like Claudia Chan and Ramit Sethi plan smart, tech-savvy events to better engage their attendees.

Outside of client events, Liz uses her prowess to educate and challenge her industry peers on how to better integrate technology into live events to create a more winsome audience experience, through auxiliary outlets techsytalk.com and PlannerTech [Founder]. When not saving Gotham from the event-planning woes, Liz can be found unwinding by learning how to code, brushing up on her Korean, or indulging in Korean cuisine ... all in civilian geek attire, of course.

The views expressed here are those of the author and do not necessarily reflect those of Cvent or any other organization or individual.

HOW TO: Use Social Media to Plan and Promote an Event

Social media has taken over the world and completely changed the way we communicate. While we used to call up a friend to catch up, now we passively watch their Facebook account to stay in the loop. And if we think that these changes haven't invaded the events industry, we're kidding ourselves. So...read more

The Pillars of Customer Service for Corporate Events

So often we talk about the content and format of events, but I haven't seen much talk about customer service at events. At the end of the day, our attendees are the most vital component of our events, and it's important that we take the time to listen to their concerns, provide them with info and...read more

Spice Up Your Summer BBQ With Tech

Summer barbecue time is fast approaching and, with the nicer weather here in New York, the grills are finally being put to use and the party invites are going out for summer bashes across the city. You've thrown your summer barbecue a thousand times, but today I'm going to help you add that extra...read more

HOW TO: Innovate

Innovation is a word I've heard so many times, I've threatened to remove it from the dictionary. But here's the thing - our industry really needs to evolve. We've made some big strides in the past few years, but I still think our industry needs to embrace INNOVATION in a big way. So how can you...read more

3 Simple Spring Ideas for Your Next Event

Here in New York, spring has finally sprung. After a long winter, it seems the days are warmer, the birds are chirping just a little louder, and the inspiration is running high. I've been spending a lot of time on Pinterest and other social networks and found a few, spring-ready ideas for your next...read more

Create the Stadium Effect At Your Next Event

Yesterday was the official opening day for the MLB and I was so excited to spend my time at the Yankees game here in New York. It was a beautiful spring day and though the Yankees lost, it was a great day to be out and experiencing baseball season yet again. To top off a great day, I also went to a...read more

An Event Planner’s Spring Cleaning Guide

Here in New York, I could not be happier that the snowfall here is becoming less frequent and the temperature is on the rise. As we officially enter spring, it’s time to think about ways in which we can clean house, both literally and figuratively. As an event planner, what are some ways in which...read more

Multiple Streams of Revenue for Event Planners

I remember attending a workshop a few years ago for entrepreneurs. The speaker was talking to a group of (mostly) software engineers and app developers and was encouraging them to think about how they could develop multiple streams of income for their companies. Monthly subscriptions, packaged...read more

2 Tips for Working With Clients on Successful Last-Minute Events

As much as we love to plan ahead, any event planner knows that our clients often come to us far too late in the process. We've had clients come to us looking for a 300-person conference in just 6 weeks! While it's up to you whether or not you take the business, we've all had a few clients that are...read more

How to Tell Your Friends They Need to Hire You

From time to time, your friends may ask you for "event planning advice." One question is fine, even two, but when the faucet of queries is pouring at full strength, it's time to gently remind them why meeting planning is a BUSINESS. Here's a handy script for you. Ahem. My friend: From the outset,...read more
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