New CrowdCompass Feature: CrowdPlanner App Push Notification Management

If you’ve ever used push notifications onsite, you know how valuable they can be. Immediate, customizable alerts sent straight to your attendees’ phones? Yes, please. But what about when you’re juggling a million other onsite tasks, someone asks you to reschedule a push notification, and your laptop is all the way across a giant convention


New CrowdCompass Feature: Activity Feed Launch Icon

The Activity Feed is like the heartbeat of the app – it’s where your attendees go to find out what’s happening, what their peers are thinking, and share their experience of the event. It offers attendees three streams of content – an inclusive look at all event activity, a personalized feed based on the attendee’s


How to Use FOMO to Increase Event Attendance

It’s Sunday morning and you’re checking your News Feed on Facebook. What you think will just be a quick peek into your friends’ social lives, you’re suddenly inundated with pictures and video streams from parties and events you didn’t attend. You immediately feel a dip in your mood. If you’ve never heard of FOMO, I’m


The New Data Gold Mine for Event Marketers [Infographic]

Actionable attendee data is one of the most powerful marketing weapons in an event professional’s arsenal. Data shows you what your guests want from your event and how to improve their future experiences. Tracking the attendee journey produces actionable data for your organization. By measuring attendee movement from registration to post-event, you gain the pieces


The Planner’s Guide to Measuring Event Success (The Right Way)

If you walk up to someone in your organization and ask what makes for a successful event, chances are you’ll get very different answers. While revenue is an obvious (and important!) goal, tracking and forecasting event expenses is typically a planner’s nightmare. Thankfully, when you have the right metrics available, measuring success becomes easier, quicker,


The 7 Types of Event Crashers (and How to Catch Them)

Yes, even though conferences, expos, annual meetings, and tradeshows are business events, they still come with enticements that attract unwelcome guests. You know what I’m talking about – the free buffet, receptions with complimentary cocktails, fun entertainers, and even nights out on the town. What’s an event planner to do? The first step toward warding


Event Planner at Work

Part 1: Understanding Planners’ Needs

In a three-part series, we’ll dive deep into how venues can prepare themselves for their biggest events and exceed the expectations of the industry’s top planners. Understanding planners’ needs was the first tip Rachel offered: “Cvent CONNECT 2016 will be a large conference with several sessions occurring concurrently throughout the day. Not all venues have


Event Planner

What Hoteliers Can Learn from Planner Wish Lists

On June 26-30, close to 3,000 event and hospitality professionals, partners, and employees will come together at this year’s Cvent CONNECT. As our largest event, Cvent CONNECT 2016 will encourage the best in the business to share ideas, build stronger relationships, and deepen their knowledge of the industry. On Tuesday, June 28, event and hospitality


Going Live: 5 Things Planners Need to Know about Periscope

The Periscope app has been leading the way for live streaming, and 2016 is the time to get on board. Periscope allows users to instantly broadcast and view livestreams via smartphones and mobile devices. The Twitter-owned company has already had a huge impact on the event industry, and has given a whole new dimension to