Rule of Thumb: Keep Attendees Engaged, Not Annoyed

When communicating with attendees, you have to err on the side of caution. Too much communication and they’ll stop paying attention or unsubscribe. Too little communication and they’ll be...

Cvent CONNECT 2018

Event Planning Guide 2019

What is event planning? How do you do it? What tools should you use to make your life easier? Event Planning Guide In this guide, we talk through a basic event planning template, what it means to be a planner, and how event management software can simplify your processes. What is Event Planning? It is

paragon events global tourism summit

How Paragon Events Reinvented the Global Tourism Summit

In 2018, the Events team at Paragon Events took over the newly rebranded Global Tourism Summit from a previous organization. With a complete revamp of the summit in mind, they needed a strategic rollout plan to increase attendance by at least 33%. “When we took over, they were using multi-products on a different platform,” explains Manager


Event Reg Site 101–The Wireframe

As you begin to plan your event website, it’s important not to miss an important step. Creating a wireframe. Just as you wouldn’t sit down and write a book without creating an outline or you wouldn’t start a painting a sign without a rough sketch of what it will look like, you shouldn’t begin to

event marketing

Event Marketing: The Definitive Guide (2019)

There are seemingly a million ways to go about event marketing. In fact, depending on your role in your organization, event marketing can take quite a few forms. What’s undeniable? When it comes to events, promotion is key. Marketing has a place in every stage of the event process and events are necessary to an

technology and achievement

Event Planning Software Can Change the Way You Plan Events

“Event planner.” It’s a broad term that can be used to describe someone who plans a small birthday party for ten or someone who plans a multi-day conference for 350,000. The job, one of the top 5 most stressful in 2017 according to Forbes, requires an intense eye for detail and supreme organizational skills. It

Accenture Moves to Flex for Event Management Websites

Cvent’s New Standard Registration process (Flex) gives event planners a new way to build, design, and manage their event management websites and registration process. It reimagines website creation and makes the process more enjoyable for planners. The technology reduces the time to launch events, so planners can focus on other projects to increase event ROI.

OnArrival Cvent Connect experience

Personalize Events for Better Attendee Experiences

Power of Personalization There’s no denying that today, it’s all about the individual. We want everything to be made for us or with us in mind. From the rise in popularity of monogrammed necklaces to custom drink orders, we want things to be done the way we like them. Technology has made personalization easier. Starbucks

Website imagery

Picture This: How to Choose Event Website Imagery

Choosing the event website imagery requires attention to detail. It also requires adherence to theme. More than that, you have to think about what will resonate the most with your audience. Graphics, icons, and illustrations are key to creating a visually pleasing website. That being said, it’s easy to go overboard. When you mix and

rainbow of color

How to Choose Event Website Color

Color is difficult. Don’t let it fool you. If you’re not conforming to strict brand standards, choosing the ideal color for your event registrations site can be very challenging. It isn’t easy to mix and match to create the right mood. So help yourself out by keeping it simple. As you choose your colors, stick