Why Hotels Should Pay Special Attention to Pinterest

While Instagram, Facebook, and Twitter continue to be hotel brand priorities in 2018, Pinterest often gets overlooked. It’s a shame, because the platform is far more than a place for DIY project ideas and home décor photos. In fact, when used correctly, it can drive traffic more easily than social media sites. Some of Pinterest’s most


Cvent trade show

Booth Bait: How to Attract More Leads at Trade Shows

Drawing attendees to trade show booths is a must for hotels, destinations, and venues to ensure a steady stream of group business leads, year after year. But not all attendees are created equal, and not all activities or “booth bait” solutions are successful. What works and what doesn’t? Here’s a look at some best practices


Loews Vanderbilt Hotel Nashville

Top Meeting Hotels: Smaller Nashville Hotel Holds Its Own

It’s no surprise that Cvent’s 2018 list of the Top Meeting Hotels in the U.S. is dominated by huge convention resorts. Many offer thousands of sleeping rooms and meeting facilities with hundreds of thousands of square feet. But what about smaller properties? How can they compete? To find out, we went to the experts at


Gaylord Opryland atrium

Cvent’s Top Meeting Hotel: How Do They Do It?

The Gaylord Opryland Resort & Conference Center is obviously doing something right. The Nashville property has landed atop Cvent’s list of Top Meeting Hotels in the U.S. for the second year running. We asked Randy Miller, the Gaylord Opryland’s director of sales and marketing, about the strategies, processes, and tools that his team uses to


Gaylord Opryland Resort

Top Meeting Hotels: Who Made Cvent’s List?

Cvent released its 2018 lists for the Top Meeting Hotels, and the U.S. rankings have a familiar name at No. 1: The Gaylord Opryland Resort & Convention Center in Nashville tops the list for the second consecutive year. “Being recognized as the highest-ranking hotel two years in a row is a testament to our incredibly


Cvent - Hotel Guest Feedback

How to Gather Valuable Hotel Guest Feedback

Today’s hotel guests have a wide range of feedback tools to share information about their experiences, good and bad. Yelp, TripAdvisor, Google, Facebook, and other channels now offer consumers a public platform to share kudos and grievances. These channels also provide hotel operators a means of gathering input. Unfortunately, that input can be highly unreliable


Cvent - Hotel Feedback

Accentuating the Positive: Influencing Hotel Reviews

“This place is the worst” is not the kind of review that hospitality professionals want to see. Negative reviews, unfortunately, have a tendency to spread far more quickly than positive. Providing a memorable experience is, of course, foundational to ensuring positive reviews. But what else can hoteliers do to boost the odds that shining reviews will surface after guests’


Hotel Guest Service is Disconnecting in 2018

Hotel Guest Service is Disconnecting in 2018

Despite the growth in new and emerging technology like artificial intelligence (AI), the Internet of Things (IoT), virtual and augmented reality (VR and AR), and more, a growing number of consumers are turning to “analog” experiences. People are choosing board games instead of computer games and interacting with the real world instead of the virtual